
Product/ Growth Manager (Venture Studio)
- Lean
- SQL
- HTML
- CSS
- Figma
- Wireframing
- Python
- SEO
- Google Ads
- Mixpanel
- Amplitude
- Google Analytics
- Hotjar
- Customer.io
- AI
- Core Web Vitals
About Attack Capital
Access the start-up asset class with vetted private companies
The role
## Product/Growth Manager - Attack Capital### Core Requirements**Experience:** 4-6 years in product/growth roles at B2B SaaS or consumer tech* Managed products from 0→1 or 1→10 journey* Owned P&L or growth metrics for $1M+ ARR products* Worked across multiple products or growth experiments simultaneously* Experience in lean/venture studio environments### Product Management Skills**Core Product Competencies:*** **Discovery:** User interviews, surveys, analytics-driven insights* **Prioritization:** RICE/ICE frameworks, ROI modeling* **Roadmapping:** Quarterly planning, stakeholder alignment* **Execution:** Sprint planning, PRD writing, QA processes* **Metrics:** North star definition, funnel optimization, cohort analysis**Technical Proficiency:*** SQL for data analysis (intermediate level)* Basic HTML/CSS understanding* API documentation reading/writing* Figma/design tools for wireframing* Python/R for analysis (nice to have)### Growth Expertise**Acquisition Channels:*** **SEO/Content:** Keyword research, content calendars, link building* **Paid Ads:** Meta, Google Ads, LinkedIn ($50K+ monthly spend)* **PLG:** Free trial optimization, self-serve onboarding* **Viral/Referral:** Incentive design, K-factor improvement* **Partnerships:** Integration marketplaces, co-marketing**Analytics & Experimentation:*** **Tools:** Mixpanel, Amplitude, Google Analytics, Hotjar* **Testing:** A/B tests, multivariate, statistical significance* **Attribution:** Multi-touch models, CAC payback analysis* **Retention:** Cohort analysis, churn prediction, win-back campaigns* **Automation:** Segment, [Customer.io](http://Customer.io), Braze### Portfolio-Specific Requirements**Multi-Product Growth:*** Cross-product user journeys* Bundle optimization and pricing* Shared component libraries* Platform vs. product strategies* Resource allocation across portfolio**Content & SEO Automation:*** Programmatic SEO implementation* AI content generation workflows* Competitor content analysis* Technical SEO (Core Web Vitals, schema)* Blog automation using n8n### Key Responsibilities at Attack Capital**Product Ownership:*** **Primary:** Launch LegalClerk and CollectDebt (0→1)* **Secondary:** Optimize HealOS and PowerDialer funnels* **Platform:** Build shared billing/auth systems* **Innovation:** Identify new product opportunities**Growth Initiatives:*** Scale blog content from 10 to 100 posts/month per product* Improve trial→paid conversion from 15% to 30%* Reduce CAC from $500 to $200* Increase NPS from 30 to 50+### Immediate Priorities**Month 1:*** Audit all product funnels and identify quick wins* Set up proper analytics tracking across products* Launch competitor monitoring system* Start customer interview cycles**Month 2:*** Ship 5+ conversion optimization experiments* Launch LegalClerk MVP with 10 beta customers* Implement blog automation for 3 products* Create growth dashboard for portfolio**Month 3:*** Achieve 25% MoM growth in signups* Launch referral program for PowerDialer* Complete pricing strategy revision* Build partnership pipeline (10+ potential partners)### Data-Driven Approach**Metrics to Own:*** **Acquisition:** Traffic, signups, CAC by channel* **Activation:** Trial starts, aha moments, time-to-value* **Revenue:** MRR growth, ARPU, expansion revenue* **Retention:** Churn, NRR, customer health scores* **Referral:** NPS, viral coefficient, review scores**Reporting Structure:*** Weekly growth metrics email* Monthly board deck preparation* Quarterly OKR setting and review* Ad-hoc deep dives on experiments### Team Collaboration**With Engineering:*** Feature specs and requirements* Analytics implementation* A/B testing infrastructure* Performance optimization**With Sales:*** Product positioning and messaging* Competitive intelligence* Sales enablement content* Pricing and packaging changes**With Customer Success:*** Onboarding optimization* Feature adoption campaigns* Churn analysis and prevention* Upsell opportunity identification### ###
Product/ Growth Manager (Venture Studio) · Attack Capital