Marketing Strategic Planning & Operations Manager

Meta is looking for an experienced strategy and operations professional to join Marketing Strategic Planning & Operations (SP&O). Marketing SP&O unlocks collective, sustainable Marketing impact by shaping marketing strategy and plans, spearheading operational excellence, and evolving Marketing and its capabilities. In this role you will be the strategic thought partner and operations architect for a marketing leader and their team, accountable for how a significant portfolio within Marketing plans, operates, and evolves. This role sits inside Marketing's shift to an AI-native operating model, and we expect the person in it to build with AI as a default.

Responsibilities

• Partner with a marketing leadership team to shape organizational strategy and lead annual and ad hoc planning for their portfolio
• Build investment cases for the annual plan and incremental resource asks, including driving the trade-off discussions that precede them
• Define and track org-level goals, and connect them to how budget and headcount are actually deployed
• Distill business insights from resource and portfolio data to support prioritization decisions
• Define, implement, and refine the rhythms of business, ways of working, and decision forums for the organization
• Facilitate the organization's core leadership forums: sharpen the agenda, land explicit owners and next steps, and close the loop on decisions
• Identify and structure emerging misalignments, then either resolve them or escalate them cleanly
• Partner with Finance, HRBP, Insights, Analytics, and Media on the inputs that inform resource allocation
• Quarterback resolution of cross-org problems where no single team owns the outcome
• Lead change management for new operating models, including the transition to AI-native ways of working
• Build reusable capability, including canonical documentation, agent-ready context, and standards encoded as tools, so that improvements compound instead of resetting with each cycle
• Communicate up, down, and across the organization to sustain transparency, alignment, and advocacy

Minimum qualifications

• 10+ years of experience across strategy, operations, or marketing, including experience as the strategic partner to a senior leader
• Experience designing and running the operating cadence of a large, matrixed organization, including planning cycles, goal setting, and business reviews
• Track record of framing ambiguous, cross-organizational problems and driving them to a decision
• Experience communicating complex, large-scale concepts clearly and simply, including to executive audiences
• Experience influencing senior leaders without formal authority
• Experience balancing attention to detail with big-picture strategic thinking
• Experience working in a fast-paced environment and balancing analysis against execution
• Experience using AI tools to change how work gets done, not only to speed up existing tasks Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• MBA or related graduate degree
• Experience in management consulting or in-house strategy and operations
• Experience in consumer marketing, consumer technology, or media planning
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience standing up new operating models during organizational change
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies