WeCom Community and Growth Operations Specialist, SMB Growth (Fixed-Term Contract)

About the job

Google Customer Solutions (GCS) SMB Growth China is building a scalable, result-driven WeCom (企业微信) community and private-domain ecosystem to accelerate SMB advertiser growth. Rather than relying solely on manual outreach, we are establishing an engagement engine powered by WeCom, WeiLing SCRM (卫瓴), high-impact community content, and targeted campaign workflows.

We are looking for a battle-tested, result-oriented WeCom Community and Growth Operations Specialist for a dedicated 12-month fixed-term mission. Importantly, this role is not a day-to-day manual community execution role; instead, you will act as the Architect, Workflow Builder, and Enabler. You will leverage your expertise in community content and event operations to set up our WeCom/WeiLing operational infrastructure, pilot and validate high-conversion community workflows, empower frontline teams across multiple programs (AGF, Onboarding, UMM) to execute effectively, and establish end-to-end result tracking from community engagement to business conversion.

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
  
• 5 years of experience in operations or business management, and vendor management.
  
• 5 years of experience using analytics or applying project management tools to address business issues.
  

Preferred qualifications:

• 3 years of experience in B2B or high-consideration private-domain operations, WeCom community content and campaign operations, or Growth Marketing, with the ability to drive measurable conversion results.
• Experience building 0-to-1 WeCom operational frameworks and configuring SCRM platforms (e.g., WeiLing, Weiban, Juzi) to automate content distribution, event operations, and user lifecycle workflows.
• Experience leveraging AI tools to scale community content creation, campaign material packaging, and operational efficiency.
• Ability to transition from execution to methodology extraction and team enablement—translating frontline insights into scalable SOPs, playbooks, and training across multi-team or sales/vendor environments.

Responsibilities

• Design the WeCom community operational framework across SMB Growth programs, defining user segmentation, content matrices, and automated SOP workflows.
• Manage external tool providers (WeCom, WeiLing) to maintain SCRM infrastructure reliability, compliance, and feature rollouts.
• Pilot end-to-end workflows from lead capture to campaign activation and handoff, codifying winning tactics into scalable Playbooks and SOPs.
• Train internal and frontline vendor teams through bootcamps and coaching to run independent community operations and drive sales-marketing alignment.
• Establish dashboards to measure full-funnel engagement and business impact, optimizing bottlenecks to transition operations smoothly to BAU teams.