(USA) Senior Manager, Product Marketing

Walmart

🇺🇸 United States
On-site
Manager or above
3 months ago

triage

Pension

3 months ago

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Position Summary...

What you'll do...

We are seeking a Senior Manager,Product Marketing —Enterprise tolead our Enterprisecustomerproduct marketing forWalmartConnect's Performance, Brand, and Measurement solutions.In this role, you will serve as the voice of theEnterpriseadvertising customer, translatingtheirneeds into clear product,go-to-market, and adoption priorities that support Walmart Connect growthobjectives. This role partners closely withour SolutionsProduct Marketingteams and cross-functional stakeholders across Product, Engineering, Sales,and Marketingto ensuretheEnterprise customer priorities are reflected in roadmap planning, launch execution, and ongoing adoption management. Thepioneerin this role will also helpcraft, scale andexecuteprovenproduct marketingbest practices in a way thatdrives efficiency,clarity andscalability. Whatyou’ll do

Serve as the voice of theEnterprise customer in roadmap planning and prioritization, translatingtheir specific needs,market signals, and business impact into clear recommendations that support Walmart Connect growth priorities.

Partner withProduct Marketing,Product and Engineering leaders to ensureEnterprise-specific customer opportunities are understood, sequenced, and incorporated into roadmap decisions in a way that is actionable forourEnterprisestakeholders and aligned to broader business goals.

Build a deep understanding of WalmartConnect’s Performance, Brand, and Measurement solutions and use that knowledge to educate local teams on product capabilities, use cases, and market-relevant applications.

Customizego-to-marketstrategy, launch assets, messaging, and enablement so they fitthe Enterprise customer needs andobjectives.

Partner withour Enterprise, Agency and Tech Partnersales and cross-functional teams to define adoption strategies, targets, milestones, and activation approaches for priority products and features.

Establish a clear operating cadence to track adoption, triage blockers, and accelerate product usage inmarket.
Support launches and ongoing feature adoption by ensuring local teams have the right narrative, tools, and readiness materials
Work with regional and global partners to ensure local execution is aligned to broaderproduct marketing strategy while still reflectingEnterprise-specific needs.
Elevateourproduct marketing capability by coaching and uplifting the team’s understanding of product capabilities, market translation,go-to-marketexecution, and adoption strategy, whilecrafting andscaling provenproduct best practicesto be even more relevant and effective.

Whatyou’ll bring

7+ years of experience in product marketing,large brand advertiser,agency and/or techproviderproduct marketing,go-to-market, or a closely related role.

Strong ability to translate product capabilities into clear local value propositions, messaging, and enablement.

Experience buildingcustomer persona-specific go-to-marketplans, launch support, and adoption programs.

Strong cross-functional partnership skills with the ability to influence without authority.
Excellent written and verbal communication skills.

Experience coaching and developing localproduct marketing or marketing partners.

Experience partnering withProduct Marketing,Product and Engineering to influence roadmap decisions based on market needs.

Preferred qualifications

Experience working acrossfull-funnel advertising solutions.

Experience partnering with sales teams on adoption and enablement.

Experience scalingproduct marketing best practices across markets.

Experience working incommerce media,advertising technology, platform marketing, or a multi-product ecosystem.

Why this role matters Enterprise brand advertisers,agencies and tech providers are a strategic customer base that needs strongand more specializedproduct marketing leadership to translatepersona-specificneeds into roadmap influence, launch execution, adoption strategy, and business impact. This role helps ensureEnterprise customer needs are not just heard, but clearly interpreted, prioritized, and embedded into the broader Walmart Connect growth agenda. At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, seehttps://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, seeOne.Walmart.
San Bruno, California US-08848: The annual salary range for this position is $117,000.00 - $234,000.00
Hoboken, New Jersey US-10279: The annual salary range for this position is $108,000.00 - $216,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2: 6 years' experience in Marketing, Business Administration, or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Masters: Business Administration

Primary Location...

850 Cherry Ave, San Bruno, CA 94066-3031, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

(USA) Senior Manager, Product Marketing · Walmart

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