(USA) Director, Creative Strategy
Walmart
- 🇺🇸 United States
- Remote
- Manager or above
- 1 day ago
- Design Systems
- Pension
1 day ago
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Position Summary...
What you'll do...
Role summary:The Director, Creative Strategy is a senior strategic leader responsible for shaping brand and creative strategy across Walmart’s private brands and high-priority enterprise brand initiatives. This person will take undefined asks and determine the underlying challenge, the role strategy should play, and the best approach to move the work forward. They will apply a broad strategic toolkit across a range of needs, adapting the process and output to each challenge. The ideal candidate brings structure to complexity, clarity to teams, and sound judgment about when to lead the work, guide others, or create the frameworks that enable teams to succeed.
About the team:
Walmart Creative is the in-house creative agency for Walmart. We develop breakthrough ideas and distinctive design systems that drive business objectives and keep our brand relevant in culture. We use creativity to win hearts, minds, and wallets. As Walmart’s internal creative agency of record, we focus on the customer experience across channels, categories, brands, and campaigns. We use human truths and customer insights to build integrated creative solutions that grow the brand and the business through advertising, brand acts, and customer experiences.
What you'll do:
- Lead creative strategy across our portfolio of private brands, including new and developing brands.
- Own complex, high-priority enterprise brand initiatives spanning multiple brands, stakeholders, agencies, and customer experiences.
- Determine the right role for strategy on each project, including the appropriate scope, approach, process, and outputs.
- Apply a broad strategic toolkit across brand, customer experience, communications, campaigns, and other emerging business challenges.
- Provide executive-ready strategic counsel and recommendations to leaders across Marketing, Product, Merchandising, and more.
- Build trusted relationships with senior cross-functional partners, facilitate alignment, influence decisions, and maintain momentum across concurrent workstreams.
- Lead and develop strategists, strengthening their strategic judgment, storytelling, stakeholder leadership, and creative partnership.
What you'll bring:
- 10+ years of experience in Creative and/or Brand Strategy at an advertising agency, brand, or in-house creative organization.
- Broad strategic range across brand positioning, architecture, customer experience, and campaign development.
- Strong problem-solving skills, with the ability to identify the underlying challenge, connect disparate inputs, and create a clear path forward.
- Experience guiding creative work from brief through development and production, with sound judgment about what strengthens the work.
- Executive-level communication, presentation, and facilitation skills, with the ability to simplify complexity, build alignment, and influence senior stakeholders.
- People leadership experience, including coaching and developing strategy talent.
- Fluency in qualitative and quantitative research, cultural trends, and campaign performance.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, seeOne.Walmart.
The annual salary range for this position is $132,000.00 - $264,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor’s degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 7 years' experience leading creative teams OR 9 years' experience leading creative teams.Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Managing Brand Initiatives for Product Launches, Managing Budgets, Including Budget Forecasting and Reporting Financials, Managing cross-functional teams in a retail creative environment, Managing large scale interactive campaigns in an online creative or related digital field, Managing Vendor Contracts and Relationships, Working for or with creative agenciesPrimary Location...
5404 Jandy Pl, Los Angeles, CA 90066-7006, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.(USA) Director, Creative Strategy · Walmart