TM
Sr. Social Strategist
Tailored Management
- 🇺🇸 United States
- Remote
- Senior
- 1 day ago
- AI
- Pension
1 day ago
Not enough detail in this posting to match
Location: Fully Remote (US)
Competitive Compensation:$60-74/Hr
Type: Full-Time Contract (W2) | 40 hours | M-F | no OT
Duration: Initial 12-month term with probable extensions/conversion
Target Start: ASAP
Benefits: Medical, dental, vision | 401k | 15 days PTO | paid sick leave
Description:
We're looking for aSocial Strategist to own how we show up across our social channels — the strategy behind what we publish, the audiences it reaches, and the growth it drives. This is a hands-on role for someone who has built audiences from the ground up and knows real growth comes from starting conversations.
The ideal candidate comes from aconsumer-facing brand, where they had to earn attention rather than buy it. You've builtvideo-led, creator-driven social programspeople actually want to engage with, and you know each platform has its own language and pace. You'll also help level up how we work — we want someone with strong opinions about tooling who can assess what we have, close the gaps, and build a stack that lets us engage more holistically.
What You'll Do:
Channel Strategy & Content
- Own organic social strategy across Instagram, Facebook, and Threads, as well as YouTube, TikTok, X, LinkedIn, and Reddit — defining the role each channel plays and what success looks like
- Translate strategy into a working content calendar and a consistent drumbeat of platform-native content, balancing always-on programming with launch moments
- Bring a strong, well-reasoned point of view — pressure-test ideas and push past safe executions
- Lead on video-first and interactive formats built for how people actually watch
- Spot and act on real-time trends, moving from idea to published content without waiting on a brief
- Own follower, reach, and engagement growth targets, with a clear thesis on how each channel grows
- Open up genuine two-way conversation with our core audience — building the response protocols and tone that make engagement feel human, and stepping in personally on high-stakes moments
- Find the voices, subcommunities, and conversations where our audience already lives, and credible ways for us to participate
- Turn audience behavior and sentiment into insight for content, product, and brand teams
- Run creator and influencer programming across sourcing, briefing, and measurement
- Build the operational backbone — creator database, rate benchmarks, briefing templates, brand safety and platform compliance — so it scales without adding headcount
- Work with agency partners to deploy UGC and creator strategies that feel native to the creator and on-brand for us
- Assess our current social stack and lead its expansion across publishing, listening, community management, creator management, and reporting
- Bring AI-powered tools and workflows into content, community, and measurement processes to create leverage
- Own regular reporting across owned social and creator programs, translating data into clear takeaways and in-flight optimizations
- Define the metrics that matter and hold the work accountable to them
- Partner with brand, creative, product marketing, comms, and paid media so social is built into campaigns from the start
- Manage agency and platform partner relationships, including scope, timelines, and quality of output
- Concept and storyboard ideas, and work with cross-functional partners and influential voices inside and outside the company to bring demos, stories, and content to social
- 5–8 years in organic social strategy, with hands-on ownership of content, publishing, and community across multiple channels
- Deep platform fluency across Instagram, Facebook, and Threads, as well as YouTube, TikTok, X, LinkedIn, and Reddit, with content that performed natively on each
- Experience running creator or influencer programs, including sourcing, briefing, and measurement
- An AI-native approach to social — you use AI to move faster, work smarter, and push the boundaries of what social content, community, and measurement can be
- A track record of growing social audiences and engagement — channels you moved somewhere meaningfully better, and exactly how
- Proven ability to build organic conversation and community with a core audience
- Fluency with the social tooling landscape — publishing, listening, community management, creator management, and analytics — and a point of view on how to evaluate and expand a stack
- Strong creative instincts and hands-on execution: comfortable concepting, writing, and shaping content yourself
- A skilled writer with a strong grasp of tone, clarity, and brevity
- Data-informed but taste-driven — dashboards sharpen your instinct
- Ability to operate with speed and autonomy, turning a rough idea into shipped content
- Experience at a consumer or direct-to-consumer brand, where organic social drove awareness and affinity
- Experience building a social function from an early stage, including the systems behind it
- Experience navigating sensitive topics and escalation alongside comms, legal, or support partners
- A portfolio of video-led, interactive, or creator-driven programs that broke through
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.
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At Tailored Management, we help people get jobs and take pride in their work, so we better take pride in ours too. Not every company has the opportunity to meaningfully and directly impact individuals in a way that makes their lives tangibly better. To better support our employees, we offer a wide variety of benefit options to support you. We offer:
• Medical Coverage – HDHP, PPO, and Surest plan options
• Minimum Essential Coverage (MEC)
• Dental Insurance
• Vision Insurance
• Short-Term Disability (STD)
• Long-Term Disability (LTD)
• Life & AD&D Insurance
• Critical Illness Insurance
• Accident Insurance
• Employee Assistance Program (EAP)
#TMMT
Sr. Social Strategist · Tailored Management