TM
Software Engineer III
Tailored Management
🇺🇸 United States
On-site
1 week ago
- Deep Linking
- SQL
- Python
- PHP
- Java
- JavaScript
- iOS
- Android
- Braze
- Iterable
- email marketing
1 week ago
Location: Menlo Park, CA (Hybrid)
Duration: 12 Months
Pay: $90-100/hr on W2
Summary:
Growth Marketing Engineer to provide dedicated engineering support for our Subscriptions consumer marketing initiatives. The position entails developing and maintaining the technical infrastructure supporting acquisition and retention campaigns as marketing investments expand from exploratory testing to multi-million-dollar programs. This role is project-based and campaign-driven, requiring close collaboration with marketing leads and existing engineering stakeholders rather than direct ownership of a specific product surface.
Primary Responsibilities:
Develop and maintain deep links for paid campaigns, influencer attribution, referrals, and off-platform channels, incorporating optimized targeted routing solutions.
Construct custom audience data tables derived from cross-app user behavioral metrics and integrate them with advertising platform infrastructure.
Implement and maintain conversion tracking mechanisms (advertising pixels) within user onboarding flows to enable real-time campaign optimization based on funnel behavior.
Support targeted marketing email initiatives by mapping user behavioral signals into defined audience parameters.
Execute end-to-end growth and promotional experimentation.
Key Required Competencies:
- Deep Linking and Mobile Attribution: Expertise in developing and managing campaign links across web and mobile applications.
- SQL and Data Pipelines: Proficiency in constructing audience segmentation tables from complex behavioral datasets.
- Advertising Platform Integration: Proficiency with conversion pixels, custom audience integrations, and campaign tracking architectures.
- Backend or Full-Stack Engineering: Demonstrated skill in Python alongside Hack/PHP, Java, or JavaScript.
- A/B Testing and Experimentation Frameworks: Experience in designing, executing, and evaluating growth experiments.
- Must Have:
- Deeplinking, campaign tracking and attribution at consumer scale (App Links /
- Universal Links, iOS/Android/web, URL parameter taxonomies, click-to-conversion
- attribution)
- Marketing data and audience engineering — strong SQL, behavioral signal tables,
- scheduled pipelines, syncing custom audiences into an ads platform or CDP
- Growth marketing platform engineering with a proven track record partnering directly
- with marketing teams
Nice to Have:
- Lifecycle messaging and personalization — marketing automation platform
- integration (SFMC, Braze, Iterable or equivalent), journey/trigger config, API-driven
- personalization
- Email marketing with ML propensity and personalization layers
- Big-tech / large consumer-platform background; dashboarding and self-serve tooling
- for non-engineers
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.
#TMMT
Software Engineer III · Tailored Management