Sleep Coach

Position Overview

As a Sleep Coach, you are responsible for achieving and exceeding store performance goals while maintaining a personal minimum sales contribution of $25,000 per pay period with 17% Bedding, 5% Protection and 41% EGM. Your compensation is structured to recognize both your individual sales and the store’s overall performance through a combination of salary, commission and incentives.

Job Duties and Responsibilities

1. Sales Management
   • Overseedailysalesoperations,ensuringtargetsaremetorexceeded.
   • Motivateand lead the sales team to achieve individual and collective sales goals.
   • ConductallManageronDuty(MOD)functionsduringtheGeneralManager’sabsence.
2. Customer Engagement
   • Provideexceptionalcustomerserviceby assistingGuestsinselecting furniturethat meetstheirneeds.
   • Buildandmaintainstrongrelationshipswithcustomerstoencouragerepeatbusiness.
3. Training and Development
   • Train new sales associates in product knowledge, sales techniques, and customer service best practices.
   • Conductongoingtrainingsessionstoenhanceteamperformanceandproductknowledge.
   • Coach Retail Sales Associates as needed.
   • Get involved in sales to meet or exceed daily sales goals.
   • Ensure all Retail Sales Associates are following selling best practice and are using all required tools and materials.
4. Inventory Management
   • Monitorinventory levels and coordinate with the General Manager to ensure optimal stock levels.
   • Assist in visual merchandising to create appealing displays that attract customers.
   • Ensure all Retail Sales Associates are creating a welcoming environment for our customers and peers.
5. Performance Analysis
   • Analyzesalesdataandperformancemetricstoidentifytrendsandareasforimprovement.
   • PrepareregularreportsonsalesperformanceforGeneralManagerreview.
6. Commission Structure Oversight
   • Have a full understanding of commission structure for the sales team and help Retail Sales Associates gain understanding of how to maximize their weekly and monthly performance.
   • Createlearningplansthathelpmaximizeperformanceverballyandinwriting.
   • Get involved in new Retail Sales Associates’ sales and those underperforming to minimize and eliminate missed draw negatives.
   • Ensure all team players understand commission payout and conduct weekly and monthly coaching sessions to increase clarity.
7. Marketing Collaboration
   • Collaborate withthesalesteam toimplementpromotions and sales campaigns.
   • Providefeedbackoncustomerpreferences to inform future marketing strategies.
8. Conflict Resolution
   • Address customer complaints and issues promptly and effectively to ensure satisfaction.

1. • Resolve conflictswithinthesalesteamtomaintaina positiveworkingenvironment.
2. Compliance and Policies
   • Ensure all sales activities comply with company policies and legal regulations.
   • Maintain knowledge of industry trends and competitor activities to stay competitive.
3. Sleep Responsibilities
   • Attend all virtual Sleep Coach meetings.
   • Maintainingthemattressgalleryperthemattressgallerystandardsandschematics.
   • Assisting RSAs in transitioning Guests to the bedding gallery through a second touch if the associate was unable to do so on their own.
   • Take bedding Tos to assist in closing bedding sales.
   • Conductingin-storetrainingandscrimmagingwithRSAsinthebeddinggalleryduringdowntimetoimprove performance.
   • Conducting weekly one-on-onecoachingusing thebedding coachinglog.
   • Clearanceoutdroppedanddiscontinuedbeddingandaccessories.
   • Ensure correct posters are in the 3-tiered stands and POP (tent cards & hang tags) are current.
   • Keeps the backroom clear of dropped/discontinued mattresses, bases, foundations and drop ship sleep accessories.
   • EnsureallRSAsareinformedofnewbeddingpromotionsandtrainedonthemonthlyBeddingCheat Sheet
   • Certify all RSAs in the Bedding Sales process
4. Additional Responsibilities
   • Assist withstore operationsduringpeak timesincludingstoredisplay recovery, general housekeepingoutside to inside, managing the cash register, and ensuring workload is optimized in all departments during General Manager’s absence.
   • Participateinspecialeventsorpromotionstoenhancestorevisibilityandcustomerengagement.
   • Additionalduties maybe assigned as the need for the business changes.
5. Personal Performance
   • Mustpassallrequiredcertificationsandhaveafullunderstandingofoursellingoperations.
   • Haveafullunderstandingofallourpoliciesandbestpractices.
   • Sales etiquette must be exemplified when collaborating with Guests, peers, and Retail Sales Associates
   • Be in sales rotation as an active Retail Sales Associate.
   • The Sleep Coach will not lose their place in the sales rotation while they are assisting other associates with a TO or assisting with other managerial responsibilities. If they become UP and their turn is passed while they are away performing manager duties, they may come back to the list in the First/Up position.
   • Meetweeklyandmonthlysalesgoals.
   • MustmeetalltheminimumweeklyandmonthlysalesKPIs.
   • Get involved in other Retail Sales Associate sales as needed to optimize store sales goal.
   • You cannot split sales with other Retail Sales Associates, without the written approval of the Regional Manager.
   • YoucannotdiscountyourownsaleswithoutapprovalfromyourGeneralManagerorRegionalManager. If a violation occurs, loss of commission will result.

Qualifications

Structure and Certifications

• Sleep Coach Qualifications– Must be certified in the following areas: Huddles, Scrimmages, Sales Check Out Process, Strive for 5, Coaching RSAs, Onboarding Process new RSAs & Bedding Sales Process.
• Base Salary:$150 / week + RMS Retail Sales Associate Commission Plan with $15 / hour base rate or Minimum Wage (based on state/local mandates) whichever is greater. In the event that commissions do not exceed the assigned wage at hours worked, the hourly rate will be provided as a “Forgivable Draw.” Forgivable

Draw balances will not be treated as an advance against and prepayment of future sales compensation and will therefore not be carried forward to the next pay period. – See RMS Retail Sales Associate Commission Plan for complete commission rates. Sleep Coaches are exempt from earning overtime pay.

• Monthly Store Bonus:25% of the GM incentive when the store achieves and exceeds its budgeted goal– See RMS General Manager Pay Plan for payout amounts. Sleep coaches must also achieve the following in order to qualify for the monthly store bonus:
  • A minimum of $50,000 in written volume, 15% Bedding, 5% Protection and 41% EGM on their personal sales for the calendar month.
• RGuideProgram:Eligibleforincentiveatamaximumpayoutof$300/payperiod.

Sales Standards & Accountability

• Sleep Coaches must maintain the following minimum sales requirements:

• A minimum of $25,000 in written volume, 17% Bedding, 5% Protection and 41% EGM on their personal sales per pay period.

• Ifminimumsalesrequirementsarenotmet,itwillresultinthefollowing:

• 1st Occurrence: Counseling session with General Manager or Regional Manager
• 2 Consecutive Months:Growth Plan initiated.
• 3 Consecutive Months:Evaluation by Regional Manager, which may result in removal from the Sleep Coach Position