Senior Marketing Research & Strategy Specialist

About As

Royal Sky Group, founded and owned by Dr. Ammar Omar, is a diverse company active in fields such as Business Consulting & Training, Marketing and Advertising, and IT & Digitalization. Royal Sky Group is a dynamic and regionally recognized organization with branches in the UAE and other countries in the Gulf and beyond.

Overview

Senior Marketing Research & Strategy Specialist within the Marketing Department. This role is crucial in supporting the development of marketing strategies, conducting market research activities, and planning for long-term brand growth through structured analysis and data-driven insights. This position will enhance the department’s ability to make informed marketing decisions, mitigate risk, and foster sustainable growth.

Responsibilities

• Lead and manage market research projects from planning to reporting.

• Design and conduct surveys, interviews, and field research

• Analyze customer behavior, market trends, and competitive dynamics.

• Develop and support marketing strategies based on research findings.

• Provide recommendations related to product, pricing, promotion, and distribution.

• Conduct detailed market and competitor analysis.

• Prepare comprehensive marketing reports and strategic documents.

• Develop professional presentations for management and decision-makers

• Use Microsoft Excel for data analysis, summaries, and dashboards.

• Present research findings and strategic insights to senior management

• Support long-term marketing planning and brand development.

• Coordinate with other departments to support overall business objectives.
  

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• Relevant certifications in Marketing, Market Research, or Data Analysis are an advantage.

• Strong academic and professional foundation in traditional marketing principles and the4Ps.

• Solid understanding of marketing strategy frameworks and market research methodologies.

• High level of analytical thinking and data interpretation skills.

• Ability to convert complex data into clear insights and recommendations.

• Strong business acumen with a strategic mindset.

• Excellent communication and stakeholder management skills.

• Advanced proficiency inMicrosoft Office, with a strong focus onExcel and PowerPoint.

• Familiarity withPower BI, CRM systems, Canva, and marketing management tools.

• Strong attention to detail, organization, and time management.

• Ability to work independently and collaboratively in a cross-functional environment.

Why Us?

• Competitive Salary

• Performance-based bonus

• VIP Medical Insurance

• Life Insurance

• Social Insurance

• Flexible Working Hours