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Senior Analyst - Marketing Platform Operations
Novartis
- 🇮🇳 India
- On-site
- Senior
- 1 day ago
- AI
- Excel
- SQL
- Alteryx
1 day ago
Job Description Summary
Join Novartis for driving global impact with innovative digital solutions. We are looking for a candidate at the intersection of Product Management discipline, AI, and content creation for life sciences and pharmaceutical industry. As a product expert, you will drive strategy, evolution and adoption of Content Authoring Platforms and AI Content Engine which accelerates the creation of commercial and medical content for HCPs.
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Job Description
Key Responsibilities
- Function as independent contributor to drive strategy through execution and deliver campaign operations utilizing Salesforce Marketing Cloud capabilities.
- Partner with sales & marketing teams to identify, analyze, and solve key challenges, leveraging your expertise on data & marketing technology platforms.
- Develop a deep understanding of the marketing technology ecosystem, gain clarity on data flow, and perform data readiness assessment with countries to activate Campaigns effectively.
- Translate data insights into actions and recommendations that will drive product adoption, customer satisfaction, and investment decisions.
Essential Requirements
- Spanish B2 / C1 / C2
- Bachelor’s / master’s degree in business or technology / engineering.
- Overall, 5+ years of experience in Data Analytics / Operations / Product Management
- Understanding complexity of integrated working in a matrix and geographically dispersed environment.
- Proficient in analyzing complex data set using MS Excel & SQL.
- Skilled in presenting data stories through slides, charts, and dashboards, and effectively articulating the business impact of insights.
- Plan projects, set schedules, coordinate resources across product, data, and engineering teams, and ensure end-to-end completion, meeting timelines and quality expectations.
- Passion for keeping up to date with the latest in marketing technology and digital marketing trends.
- Experience in Design and implementation of measurement framework that track key metrics and performance trends is an added advantage
- Experience in Create visualizations, presentations, and executive summaries that communicate findings to internal stakeholders and executives is an added advantage.
Desirable Requirements:
- Joint Value Creation: Ability to collaborate effectively to create value for all stakeholders.
- Dynamic, results-oriented team player who contributes positively to team success.
- Exhibit organizational agility, creativity, strategic & strong analytical thinking.
- Excellent presentation skills and storyboarding skills.
- Excellent interpersonal and communication skills.
- Ability to operate effectively in an international matrix environment.
- Strong stakeholder management skills.
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Skills Desired
Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Digital Marketing, Marketing Communications (MarCom), Marketing Planning, Marketing Strategies, Media Campaigns, Process Documentation, Statistical AnalysisSenior Analyst - Marketing Platform Operations · Novartis