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Salesforce Marketing Cloud (SFMC) Engineer
Syntricate Technologies Inc
🇺🇸 United States
Hybrid
Senior
8 months ago
$150 – $160 / year
- SQL
- SOAP
- Salesforce
- Marketing Cloud
- Salesforce CRM
- AI
- Einstein
- GDPR
- CCPA
8 months ago
New York City, NY (Hybrid 3 days in a week onsite)
Full Time
Web Cam Interview
$150-$160K/Yr
We need:
- SENIOR Salesforce Marketing Cloud engineer with recent extensive experience to drive the development, integration, and optimization of our digital marketing platforms.
- The ideal candidate will have deep expertise in Salesforce Marketing Cloud (SFMC) and Salesforce Data Cloud, ensuring seamless data-driven marketing execution, personalized customer experiences, and scalable solutions.
- Candidates must have expertise in AMPscript, SSJS, SQL, and REST/SOAP APIs for SFMC customization.
Candidate Must Have's on a resume and for submittal:
- How many years working with: SFDC Marketing Cloud
- How many years working with: SFDC Data Cloud
- How many years working with: Expertise in AMPscript, SSJS, SQL, and REST/SOAP APIs for SFMC customization
Job Description
- We are seeking a highly skilled Marketing Technology Senior Engineer to drive the development, integration, and optimization of our digital marketing platforms.
- The ideal candidate will have deep expertise in Salesforce Marketing Cloud (SFMC) and Salesforce Data Cloud, ensuring seamless data-driven marketing execution, personalized customer experiences, and scalable solutions.
- SFMC & Data Cloud Architecture : Design, implement, and optimize the Salesforce Marketing Cloud and Data Cloud infrastructure to support digital marketing initiatives.
- Marketing Cloud Integration : Develop and maintain integrations between Salesforce Marketing Cloud and various data sources, Salesforce CRM, and customer engagement platforms.
- Data Cloud Expertise: Leverage Salesforce Data Cloud to enhance audience segmentation, data unification, and predictive analytics for marketing campaigns.
- Journey Builder & Automation : Develop and manage automated marketing workflows, triggered communications, and AI-driven personalization using Journey Builder, Automation Studio, and Einstein AI.
- Cross-Channel Orchestration: Ensure consistent and efficient delivery of marketing campaigns across email, SMS, web, social, and mobile app channels.
- Data & Performance Analysis: Monitor, analyze, and report on campaign performance, conversion metrics, and customer engagement using SFMC Analytics and Data Cloud insights.
- Collaboration & Leadership : Work closely with marketing, product, and IT teams to align Salesforce solutions with business objectives.
- Compliance & Security: Ensure all digital solutions adhere to data privacy laws, security best practices, and compliance standards (e.g., GDPR, CCPA)
- Education: Bachelor's or Master's degree in Computer Science, Information Technology, Marketing Technology, or a related field.
- Experience: 5+ years in marketing technology, with a strong focus on Salesforce Marketing Cloud and Data Cloud.
- Expertise in AMPscript, SSJS, SQL, and REST/SOAP APIs for SFMC customization.
- Hands-on experience with Salesforce Marketing Cloud (SFMC), including Journey Builder, Email Studio, Mobile Studio, and Automation Studio.
- Proficiency with Salesforce Data Cloud for data unification, segmentation, and activation.
- Strong experience with APIs, integrations, and automation workflows within the Salesforce ecosystem.
- Familiarity with Salesforce CRM, Customer Data Platforms (CDPs), and analytics tools.
- Experience with Einstein AI and predictive analytics for marketing automation.
- Knowledge of customer journey mapping and behavioral analytics within the Salesforce ecosystem.
- Salesforce Marketing Cloud and Data Cloud certifications preferred.
Salesforce Marketing Cloud (SFMC) Engineer · Syntricate Technologies Inc