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Essential Skills: Design| develop| and deploy marketing campaigns using Email Studio| Journey Builder| Automation Studio| Content Builder| and Mobile Studio.Build and maintain customer journeys| triggered campaigns| nurture programs| and lifecycle communications.Develop and optimize Automation Studio workflows for data imports| segmentation| and campaign execution.Create personalized customer experiences using AMPScript| Dynamic Content| and Data Extensions.Develop and optimize SQL queries for audience segmentation| reporting| and automation activities.Integrate Salesforce Marketing Cloud with Salesforce Sales Cloud| Service Cloud| and external systems through APIs.Design and customize CloudPages| preference centers| unsubscribe pages| and landing pages.Support multi-channel marketing initiatives across Email| SMS| Push Notifications| and In-App Messaging.Perform campaign testing| A/B testing| troubleshooting| and production deployment support.Collaborate with business stakeholders| CRM teams| and marketing operations teams to translate requirements into technical solutions.Ensure compliance with email marketing regulations| data privacy standards| and best practices.
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