Ad Operations Specialist

RESPONSIBILITIES

Campaign Trafficking & Execution  ● Traffic direct-sold campaigns in Google Ad Manager (GAM) and social campaigns across Meta and Pinterest. ● Set up line items, ad units, and targeting parameters per campaign specs and insertion orders.● Review media plans to ensure alignment with inventory requirements and client deliverables.● Capture and document campaign launch screenshots in a timely manner. ● Support campaign launches across GAM, Facebook, Pinterest, Instagram, affiliate-based platforms, and other relevant ad operations systems.   Pacing & Reporting ● Monitor and update daily campaign pacing and performance across GAM, Meta, Pinterest, Klaviyo, Dashsocial, IAS and other dashboards.● Pull weekly, monthly, and end-of-campaign reports across platforms and compile into structured summaries.● Prepare kick-off call decks and wrap-up decks from performance data using Google Slides and Canva.● Manage revenue reporting from internal dashboards with accuracy and consistency.   Campaign & Data Management ● Manage Asana tasks to ensure all campaign deliverables are tracked, executed, and up to date.● Analyze Invalid Traffic (IVT) performance via IAS and flag anomalies as needed.● Execute tasks with a focus on quality, accuracy, and attention to detail.  Collaboration & Communication  ● Work closely with Campaign Managers and the Senior Ad Operations Specialist to align on priorities and deliverables.● Communicate proactively on task status, blockers, and risks before they become issues.● Provide backup support for ad-hoc requests and operational needs as directed by management.● Collaborate across teams to align individual task execution with broader campaign objectives. 

REQUIREMENTS

Must-Have ● 3–4 years of ad operations experience, ideally on the publisher side.● Hands-on proficiency in Google Ad Manager including trafficking, reporting, and creative management.● Experience trafficking social campaigns in Meta Ads Manager and Pinterest.● Strong analytical skills in Google Sheets / Excel. ● Solid storytelling ability, comfortable preparing polished campaign decks in Google Slides & Canva for client-facing and internal use.● Ability to integrate AI tools into daily workflow to improve efficiency across repetitive tasks.● Strong time management, able to prioritize across multiple concurrent campaigns without constant oversight.● Clear, professional communication with both internal teams and external stakeholders.● Proactive problem-solving mindset, flags issues early and proposes solutions.   Nice-to-Have ● Experience building dashboards in Looker Studio.● Familiarity with affiliate platforms such as Rakuten, CJ, or similar.● Hands-on experience using AI tools such as Claude, ChatGPT, or Manus AI to automate repetitive tasks, streamline reporting workflows, and improve daily operational efficiency.● Experience pulling data insights and presenting them in a structured, client-ready format. 

WHAT TO EXPECT

● Full-time or part-time (approximately 3–5 hours per day) contract engagement.● Fast-paced, deadline-driven environment with multiple concurrent campaigns across platforms.● Clear direction and fast feedback loops from the Ad Ops and Campaign Management team.● Exposure to luxury brand clients and premium editorial advertising standards.