Director of Sales

We’re People People. Are you?

We’re Sonesta International Hotels—the 8th largest hotel company in the U.S. (and growing fast 🚀).

With a dynamic mix of full-service and focused hotels across major cities, our diverse portfolio of owned, managed, and franchised properties means we’re everywhere our guests need us to be.

But here’s the thing—we’re not just in the business of hotels, we’re in the business of people. We bring service with passion, loyalty with purpose, and create experiences that genuinely connect—delivering quality, value, and memorable stays across 1,000+ properties in eight countries (and counting).

What this role is all about

What you’ll be doing

DUTIES AND RESPONSIBILITIES: 

• Deliver on the promise of Sonesta Service in all interactions with guests and clients. Manage according to the Sonesta G.U.E.S.T. standards and instill a passion for customer service in all associates of the hotel.   

• Develop and maintain relationships with key clients in order to produce extended stay room sales by regularly selling hotel rooms through direct client contact at their place of business. 

• Develop new accounts,maintain existing accounts, and implement sales strategies to achieve revenue goals andmaximize profits for the hotelwhilemaintaining guest satisfaction.Create room allocation and pricing strategies for all Local Negotiated Accounts, collaborate with the General Manager and Regional Revenue Manager for counsel as needed.  

• Achieve budgeted revenues and personal/teamsales goals, and maximize profitability within all areas of responsibility.Participate in the preparation of the annual departmental operating budget, the hotel sales and marketing plan, andother assignedfinancial plans which support the overall objectives of the hotel. Produceregular reports and sales forecasts. 

• Work as part of the senior leadership team of the hotel to positivelyimpact the effectiveness ofthe operation of the hotel.  

• If managing other Sales employees,hiring and evaluating the appropriatesales people for the hotel,directing the day-to-day activities of the team,planning,organizing and assigning work,developing and communicating strategies and goals. Create, train, and motivate those responsible for developing new accounts,maintaining existing accounts, and implementing sales strategies to achieve revenue goals and maximize profits for the hotel, whilemaintaining guest satisfaction.Advise staffof formal policies and procedures. Manage allhuman resources-related actionsin accordance with Company rules and policies.  

• Independently create and implement hotel-level tactical sales plans that drive measurable incremental occupancy, increase average rates,andincrease business volume during off-peak periods.Monitor sales activities andperformance to ensure actual sales exceedtheestablished revenue plan. 

• Analyze current/potential market and sales trends. Coordinate all activities tomaintain and increase revenue and market share through added business volume and increased rates. 

• Coordinate with other hotel-level departments tofacilitate services agreed upon by the Sales Office and prospective clients.  

• Develop andmaintainpositive relationships with officials and representatives of local community groups. In coordination withGeneral Manager, serve as hotel representative for media related inquiries and refer sensitive matters tothe CorporateCommunications as necessary. 

• Prepare Weekly/Monthly reporting on account, individual, segment, and tier production. 

• Act as “Manager on duty” asrequired. 

• Attend Evening Social and Breakfast events as a representative of the management team of the hotel andto prospect foradditional sales leads. 

• Ensure compliance with federal,state and local lawsregarding health, safety, and alcohol services. 

• Perform other duties as assigned. 

QUALIFICATIONS AND REQUIREMENTS: 

• Bachelor’s degree in Hotel Administration, BusinessAdministrationor related field preferred. 

• Three years ofprevious hotel sales experiencestrongly preferred.  

• Previous background from the extended stay industry preferred.  

• Ability to speak, read, and write fluent English; other languages beneficial. 

• Professional verbal and written communication skills. 

• Mathematical skills, including basic math, budgeting, profit/loss concepts, percentages, and variances. 

• Ability to prioritize and organize work assignments. 

• Problem solving, reasoning, motivating, organizational and training abilities.  

• Experience with Microsoft Office,Operaand Automated Sales Systems preferred. 

• Ability totravelincluding some overnighttravel isrequired. 

• Valid driver’s licenserequired. 

• Frequently standing up, bending, climbing, kneeling, and movingabout the facility. 

• Carrying,lifting or pulling items weighing up to 25 pounds. 

• Frequently handling objects and equipment. 

Anticipated Pay Range & Additional Job Information

Pay range $80K to $85K. Base pay offered may vary depending on various factors including but not limited to job related knowledge, skills, and job specific experience/overall experience.

How we reward you

At Sonesta, we know showing up for our guests starts with showing up for our people. That means supporting your health, your financial future, and everything in between. 

Here’s a snapshot of what we offer: 

• Medical, Dental & Vision Insurance  

• Health Savings Account (HSA) with Company Match  

• 401(k) Retirement Plan with Company Match  

• Paid Vacation & Sick Time  

• Paid Parental Leave  

• Company-Paid Life Insurance  

• Company-Paid Short-Term & Long-Term Disability  

• Hospital Indemnity, Critical Illness & Accident Insurance  

• Educational Assistance  

• Sonesta Hotel Discounts (yes, you’ll want to use these ✈️)  

• Additional Perks & Employee Discounts 
  
  

Our Commitment to You

Sonesta is proud to be an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

Before You Apply

To be considered, please complete the full application in addition to submitting your resume. Incomplete applications will not be reviewed.