Remote Google Ads Specialist
- ๐จ๐ท Costa Rica
- Remote
- Manager or above
- 3 hours ago
- Google Ads
- Paid Social
- Google Tag Manager
- Google Analytics
- GA4
- PPC
About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, and tech companies across SaaS, eCommerce, and FinTech. Unlike traditional outsourcing, youโll be placed directly with a client as a valued, long-term member of their team.
About the Company
This opportunity is with a performance-driven digital marketing agency focused on scaling revenue through data-led paid media strategies. The company specializes in Google Ads, paid social, and conversion optimization, helping clients maximize ROI across multiple industries.
Job Summary
We are lookingfor a results-driven Google Ads Specialist with 2โ3+ years of hands-on experience managing and optimizing paid search campaigns.
In this fully remote role, you'll work with a growing international company to plan, execute, and optimize Google Ads campaigns that drive qualified traffic, generate leads, and maximize return on ad spend (ROAS).
The ideal candidate is analytical, detail-oriented, and confident managing campaigns independently. You should have a strong understanding of Google Ads, conversion tracking, keyword strategies, and performance optimization.
Key Responsibilities
- Plan, launch, manage, and optimize Google Ads campaigns across Search, Display, Shopping, and Performance Max, as relevant to business goals.
- Conduct keyword research, competitor analysis, and audience targeting to identify growth opportunities.
- Monitor campaign performance and optimize bids, budgets, ad copy, and targeting to improve ROI and ROAS.
- Manage campaign budgets efficiently while maintaining strong performance against KPIs.
- Set up, monitor, and troubleshoot conversion tracking using Google Tag Manager and Google Analytics 4 (GA4).
- Conduct A/B testing on ad creatives, landing pages, and campaign strategies to improve conversion rates.
- Analyze campaign data and prepare clear performance reports with actionable recommendations.
- Identify opportunities to reduce cost per acquisition (CPA) and improve lead quality.
- Collaborate with marketing, creative, and sales teams to align paid advertising strategies with business objectives.
- Stay updated on Google Ads platform changes, industry trends, and PPC best practices.
- 2โ3+ years of hands-on experience managing Google Ads campaigns, preferably for agencies, eCommerce brands, or lead generation businesses.
- Proven experience managing and optimizing Google Search campaigns.
- Strong knowledge of Google Ads campaign structures, bidding strategies, keyword match types, and negative keywords.
- Experience with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking.
- Ability to analyze campaign performance and make data-driven optimization decisions.
- Experience managing advertising budgets and working toward measurable performance targets.
- Familiarity with Performance Max, Display, Shopping, or YouTube Ads is an advantage.
- Strong understanding of key PPC metrics, including CTR, CPC, CPA, conversion rate, and ROAS.
- Excellent written and verbal English communication skills.
- Strong organizational skills, attention to detail, and ability to manage multiple campaigns independently.
- Experience working with international clients or marketing agencies is a plus.
- Google Ads certifications are advantageous but not mandatory.
๐ Fully remote role with flexible work environment
๐ Work with high-growth companies and performance-driven teams
๐ Opportunity to scale campaigns with significant ad budgets
๐ฏ Performance-based bonuses tied to campaign success
๐ค Direct collaboration with international clients and marketing leaders
Remote Google Ads Specialist ยท Huzzle