
Regional Sales Manager
- 🇬🇧 United Kingdom
- On-site
- Manager or above
- 1 day ago
- CRM
- Salesforce
- Microsoft Office Applications
Responsibilities and Duties
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·               The Regional Sales Manager (RSM) will have full responsibility for the sales development, turnover and profitability of all customers within the North Region.
·               Develop and execute a robust regional sales strategy for new & existing customers with a particular focus on water utilities business, aligned with the company's sales objectives and long-term growth plans.
·               Manage and grow relationships with water utility companies, framework contractors, engineering consultants, OEMs, system integrators, distributors and key end users.
·               Promote the Watts portfolio of products, with particular focus on isolation valves, control valves, pressure management valves, air valves, check valves and associated water infrastructure products.
·               Engage with asset managers, project engineers, design consultants and procurement teams to ensure Watts products are specified and approved within project designs and framework agreements.
·               Develop project pipelines and convert opportunities into profitable orders through effective project tracking and stakeholder engagement.
·               Identify and secure new business opportunities within AMP programmes, infrastructure upgrades, treatment works, pumping stations, reservoirs and network improvement projects.
·               Work closely with the Internal Sales Team, Product Management and Technical Support functions to deliver accurate quotations, technical solutions and project support.
·               Achieve and exceed annual sales, margin and market share targets set by the UK Sales Leader.
·               Maintain a detailed understanding of competitor activity, market trends, procurement routes and industry developments within the relevant industries.
·               Negotiate and implement commercial agreements, pricing structures and framework terms with customers in accordance with company policies.
·               Drive specification and project opportunities through consultants, contractors and utility engineering teams.
·               Develop and deliver technical presentations, product demonstrations and training sessions to customers and industry stakeholders.
·               Work collaboratively with marketing teams to develop sector-specific literature, case studies, technical documentation and promotional campaigns that enhance the Watts brand within the Water Utilities market.
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·               Maintain accurate customer, opportunity and project information using the company CRM system (Salesforce).
·               Produce regular reports covering sales performance, project pipeline, market intelligence and business development activities.
·               Ensure compliance with all company procedures, health and safety requirements and quality management systems.
·               Undertake any additional duties as reasonably required by the UK Sales Leader.
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Education
·               Degree in Engineering, Business, Sales Management or a related discipline preferred.
·               Professional sales or technical qualifications would be advantageous.
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Management
·               This role has no direct reports.
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Experience, skills and qualities
·               Minimum of three years' successful technical sales experience within the valve industry, water utilities sector, flow control products or related infrastructure markets.
·               Demonstrable experience working with water companies, framework contractors, engineering consultants, distributors, OEMs and end users.
·               Strong knowledge of water and wastewater treatment processes, distribution networks and associated valve applications.
·               Proven ability to identify, develop and close project-based and specification-led sales opportunities.
·               Excellent commercial awareness with a proven track record of delivering profitable growth.
·               Strong negotiation, communication and presentation skills.
·               Ability to build long-term relationships with key stakeholders across utility organisations and supply chains.
·               Good understanding of UK water industry procurement routes, frameworks and AMP investment programmes.
·               Self-motivated, results-driven and capable of managing a large geographic territory.
·               Proficient in Microsoft Office applications and CRM systems (Salesforce).
·               Full UK driving license.
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Regional Sales Manager · Watts (Shanghai) Management Co., Ltd.