Product Manager, Marketing Cloud

Primary responsibility: Lead migration of business units from legacy marketing platforms onto Salesforce Marketing Cloud Next .

Key responsibilities:

• Project planning, budgeting, objectives, and stakeholder management
• Business discovery and requirements gathering
• Translate business requirements into user stories with technology teams
• Manage UAT and end-to-end project delivery
• Work closely with business stakeholders and separate development/technology teams
• Support large-scale migrations rather than small implementations

Ideal candidate:

• Strong Salesforce Marketing Cloud experience
• Ideally hands-on Marketing Cloud Next experience
• Marketing/business background and understanding of marketing terminology and ecosystems
• Experience with large migrations
• Technically savvy and strong in analysis/documentation
• Strong communication and stakeholder-management skills
• Salesforce certifications are important

Migration environment: This is not a greenfield implementation . Businesses are being migrated from legacy platforms such as Eloqua, Oracle Eloqua, Leadpages, and Mailchimp to an existing global Marketing Cloud Next platform.