Motion Graphics Designer

Senior Motion Designer: Overview:
M&T Bank is looking for a Senior Motion Graphics Designer who will be responsible for creating compelling motion-driven visual experiences that bring the M&T Bank and Wilmington Trust brands to life across marketing campaigns, social media, digital channels, sponsorships, events, internal communications, and executive presentations.
This role combines exceptional design sensibility, storytelling expertise, and advanced motion graphics capabilities to translate complex ideas into engaging visual narratives. The ideal candidate is both a strategic creative thinker and an expert craftsperson who can develop motion systems, create compelling animated content, and deliver high-quality work that advances brand and business objectives.
As a senior creative contributor of the Brand Creative team, this individual will partner with the Creative Director and Design Leads to help define motion design standards, champion best practices, mentor teammates and elevate the role of motion across the organization.
If you thrive in a fast-paced corporate environment and are ready to take ownership of a major brand's visual motion language and integrity, we’d love to hear from you.
Primary Responsibilities:
Motion Design & Visual Storytelling

• Create high-quality motion graphics, animation, and video content that bring the M&T Bank and Wilmington Trust brands to life across marketing campaigns, social media, digital experiences, sponsorships, events, internal communications, and executive presentations.
• Transform creative concepts, scripts, and briefs into compelling visual stories that simplify complex ideas and drive audience engagement.
• Develop storyboards, animatics, style frames, and motion explorations that establish clear creative direction and elevate storytelling.

• Work with the Creative Director to evangelize the brand standards and establish motion standards. Support how we engage colleagues and external partners to understand the brand, how to use our motion brand elements and what on-brand work looks like in practice. Create excellent and sound creative strategies and solutions for both the M&T Bank and Wilmington Trust brands.
• Establish and evolve motion design standards, animation principles, and reusable frameworks that ensure consistency across channels and business lines.
• Translate brand strategy and visual identity into distinctive motion experiences that strengthen brand recognition and support business objectives.
• Champion craftsmanship, innovation, and best practices across motion, animation, and emerging creative technologies.

• Produce sophisticated 2D and 3D motion graphics using advanced animation, compositing, visual effects, and rendering techniques.
• Integrate motion assets into video, digital, social, experiential, and presentation environments while optimizing for platform-specific requirements.
• Develop scalable templates, workflows, and production assets that improve efficiency and creative quality.

• Collaborate closely with Creative Director, Design Leads, Designers, Writers, Content Strategists, Brand Strategists, Marketing partners, and external agencies to deliver cohesive creative solutions.
• Present concepts and creative rationale to stakeholders, incorporating feedback while maintaining design integrity and brand standards.
• Provide mentorship and subject matter expertise to creative team members while helping raise overall motion design capabilities across the organization.

• Stay current on motion design trends, tools, emerging technologies, and platform best practices.
• Identify opportunities to enhance storytelling, improve production workflows, and expand the role of motion within the organization's creative ecosystem.
• Maintain deep understanding of evolving digital, social, mobile, and video consumption behaviors.
• Complete other related duties as assigned.

• Expertise in 2D and 3D animation, motion systems, visual storytelling, compositing, and animation principles to create engaging, brand-aligned content.

• Strong foundation in design fundamentals including typography, color, composition, visual hierarchy, and the ability to translate brand strategy into compelling motion experiences.

• Ability to transform concepts, scripts, and complex business messages into clear, engaging visual narratives while effectively presenting ideas and collaborating with stakeholders.

• Skilled in motion graphics production, visual effects, rendering workflows, asset management, and optimization for digital, social, video, and experiential platforms.

• Strong partnership, project management, and mentoring skills with the ability to work effectively across creative, marketing, business, and agency teams.

• Commitment to staying current with emerging technologies, motion design trends, AI-enabled workflows, and platform best practices.

• Adobe After Effects
• Adobe Premiere Pro
• Adobe Express
• Adobe Illustrator
• Adobe Photoshop
• Cinema The Client or Blender
• Figma
• Adobe Creative Cloud
• Frame.io

• Redshift or Octane Render
• DaVinci Resolve
• Rive
• Unity/UMotion Pro
• Jira and Confluence

• 3D modeling, rendering, and animation workflows
• Motion graphics templates and scalable asset creation
• Visual effects and compositing techniques
• Social, digital, video, and presentation content production
• Emerging AI-assisted creative tools and workflows

Benefits:

• Health insurance
• 401(k)