
Media Team Lead - London UK
- 🇬🇧 United Kingdom
- On-site
- Staff / Principal
- 14 hours ago
- Paid Social
Not enough detail in this posting to match
At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio. We are currently seeking aMedia Team Leadto join one of ourclients' teams. If you're looking for an exciting opportunity to grow in a innovative environment, this could be the perfect fit for you.
Responsibilities:
Lead and inspire a team of Media Buyers within a dynamic and fast-paced environmentÂ
Strengthen, maintain, and cultivate relationships with various channels through effective leadership and communicationÂ
Utilize data analysis to identify opportunities and drive strategic initiatives for the teamÂ
Guide and motivate the team to achieve and surpass monthly targets for expenditure and revenueÂ
Foster collaborative partnerships with internal stakeholders to enhance productivity and resultsÂ
Oversee media buying strategy across programmatic, mobile/app, paid social, and direct channels, not limited to searchÂ
Lead paid social strategy across Meta, Snapchat, X, Reddit, Telegram, and emerging platforms, driving scalable acquisition through data-driven optimizationÂ
Forecast, allocate, and manage paid media budgets across platforms and geographies to maximize ROI/ROASÂ
Evaluate and onboard new DSPs and mobile media sources to diversify traffic beyond existing channelsÂ
Own mobile app campaign performance (installs, in-app events, ROI) alongside web-based acquisition, including native in-app advertising formats.Â
Own the end-to-end lifecycle of high-volume affiliate and comparison site campaigns, from strategy, creative, and launch through to scaling and optimization, while navigating platform compliance and certification/whitelisting requirementsÂ
Define and monitor KPIs, driving continuous optimization through structured A/B testing and creative iterationÂ
Proven track record of at least 2 years in a managerial or team leadership role, showcasing exceptional organizational and motivational skillsÂ
Minimum of 4 years of experience in media buying, with demonstrated experience working affiliate or comparison site traffic specifically, prior in-house experience at an affiliate business is requiredÂ
Experience working within a regulated or high-compliance vertical (e.g. gambling, sports betting, crypto) with a solid understanding of certification, whitelisting, and platform compliance requirementsÂ
Strong working knowledge of paid social platforms (Meta, X, Snapchat, Reddit, Telegram, or similar), including compliance/certification processes for regulated verticalsÂ
Hands-on experience with native app marketing, mobile app install (UA) campaigns, in-app event tracking, and native ad formats, not solely web/desktop campaign experience Â
Working knowledge of MMPs (e.g. AppsFlyer, Adjust, etc) for mobile attribution and app performance measurementÂ
Experience managing budgets against ROAS/ROI targets across multiple marketsÂ
Proficiency in data analysis and a keen attention to detail, with the ability to derive actionable insights to inform decision-makingÂ
Experience in the US market – advantage Â
Media Team Lead - London UK · TechBiz Global GmbH