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EI

Marketing Functional Consultant

eTeam Inc.
  • ๐Ÿ‡จ๐Ÿ‡ฆ Canada
  • On-site
  • Manager or above
  • 7 hours ago
  • Microsoft Dynamics
  • Dataverse
  • Power Platform
  • REST API
  • OData
  • MuleSoft
  • Azure
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Role Name: Marketing Functional Consultant ( Sales & Marketing Tech Transformation) Discovery
Location: Toronto, ON


JOB DESCRIPTION:
Microsoft Dynamics 365 Customer Insights (Marketing) Functional Consultant Manager
Location: Onsite Canada

Key Requirements:
  • 8 to 12 years of experience in Microsoft Dynamics 365 Customer Engagement, with strong expertise in Dynamics 365 Customer Insights (Journeys/Marketing).
  • Experience in Banking, Financial Services, Insurance, or other customer-centric industries.
  • Deep understanding of Customer Insights, Sales, Customer Service, Dataverse, Power Platform, and Customer Engagement processes.
  • Lead requirements gathering, stakeholder workshops, solution design, and business process transformation initiatives.
  • Design and implement customer engagement solutions including customer journeys, segmentation, lead management, campaign automation, personalization, and analytics.
  • Translate business requirements into functional designs, user stories, and delivery backlogs.
  • Strong knowledge of integrations using REST APIs, OData, MuleSoft, Azure Integration Services, and Power Platform connectors.
  • Experience with customer data management, data migration, data quality, and customer profile unification.
  • Collaborate with Product Owners, Architects, Development, and QA teams throughout the delivery lifecycle.
  • Lead backlog grooming, sprint planning, UAT, solution demonstrations, and business sign-offs.
  • Conduct impact assessments and provide recommendations for change requests and process optimization.
  • Support release management, user training, adoption, and post-go-live support.
  • Stay current with Microsoft Dynamics 365 and Power Platform roadmap and best practices.

Leadership:
  • Manage stakeholder relationships and drive executive-level discussions.
  • Mentor functional consultants and business analysts.
  • Ensure alignment between business objectives, customer engagement strategies, and technology solutions.

Preferred Certifications:
  • Microsoft Certified: Dynamics 365 Customer Experience Analyst Associate
  • Microsoft Certified: Power Platform Functional Consultant Associate

Marketing Functional Consultant ยท eTeam Inc.

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