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Marketing Functional Consultant
Net2Source
- 🇺🇸 United States
- On-site
- 9 hours ago
- $46.25 – $51.91 / hour
- Change Management
- Agile
- Jira
- Azure DevOps
- CRM
- Salesforce
- Scrum
9 hours ago
Who We Are
Net2Source Inc. isn't just another staffing company, we're a powerhouse of innovation, connecting top talent with the right opportunities. Recognized for 300% growth in the past three years, we operate in 34 countries with a global team of 5,500+. Our mission? To bridge the talent gap with precision—Right Talent. Right Time. Right Place. Right Price.
Role Name: Marketing Functional Consultant
Location: New York
Duration: 12+ Months
JOB DESCRIPTION:
Role Summary
The Marketing Functional Consultant acts as the bridge between business stakeholders and technical teams, translating marketing and customer engagement requirements into Salesforce Marketing Cloud (SFMC) solutions. This role is responsible for gathering requirements, defining campaign and journey processes, supporting user adoption, and ensuring successful delivery of SFMC initiatives.
Key Responsibilities
Gather, analyze, and translate business requirements into Salesforce Marketing Cloud functional requirements and solution specifications.
Collaborate with stakeholders to define customer journeys, campaign workflows, segmentation strategies, and marketing processes.
Create and manage user stories, business requirements documents (BRDs), functional specifications, and acceptance criteria.
Facilitate discovery sessions, stakeholder workshops, and solution review meetings.
Work closely with architects, developers, and QA teams to ensure requirements are accurately implemented.
Support User Acceptance Testing (UAT) by preparing test scenarios, coordinating testing activities, and validating business outcomes.
Drive user training, change management, and adoption initiatives for SFMC solutions.
Document business processes, workflows, data requirements, and system interactions.
Identify opportunities for process improvements and recommend optimized marketing operations.
Ensure delivered solutions align with business objectives, customer experience goals, and platform capabilities.
Provide ongoing support during deployment, hypercare, and post-implementation phases.
Required Skills & Qualifications
Strong understanding of Salesforce Marketing Cloud modules, including Journey Builder, Email Studio, Contact Builder, and Automation Studio.
Experience in requirements gathering, business process mapping, and stakeholder management.
Ability to translate business needs into functional and technical requirements.
Experience creating user stories, acceptance criteria, process flows, and functional documentation.
Knowledge of customer lifecycle marketing, campaign management, and personalization strategies.
Strong communication, presentation, and workshop facilitation skills.
Familiarity with Agile delivery methodologies and tools such as Jira or Azure DevOps.
Experience
3+ to 7+ years of experience as a Business Analyst, CRM Consultant, or Marketing Technology Consultant.
Experience working on Salesforce Marketing Cloud implementations and enhancements.
Exposure to digital marketing, customer engagement platforms, and marketing automation solutions is preferred.
Preferred Certifications
Salesforce Marketing Cloud Email Specialist
Salesforce Marketing Cloud Administrator
Salesforce Business Analyst Certification
Agile/Scrum Certification (preferred)
Why Work With Us?
We believe in more than just jobs—we build careers. At Net2Source, we champion leadership at all levels, celebrate diverse perspectives, and empower you to make an impact. Think work-life balance, professional growth, and a collaborative culture where your ideas matter.
Our Commitment to Inclusion & Equity
Net2Source is an equal opportunity employer, dedicated to fostering a workplace where diverse talents and perspectives are valued. We make all employment decisions based on merit, ensuring a culture of respect, fairness, and opportunity for all, regardless of age, gender, ethnicity, disability, or other protected characteristics.
Awards & Recognition
• America's Most Honored Businesses (Top 10%)
• Fastest-Growing Staffing Firm by Staffing Industry Analysts
• INC 5000 List for Eight Consecutive Years
• Top 100 by Dallas Business Journal
• Spirit of Alliance Award by Agile1
Ready to Level Up Your Career?
Click Apply Now and let's make it happen.
Best regards,
Juan C. Matus
Sr. Customer Success Manager
Marketing Functional Consultant · Net2Source