Marketing Automation Specialist

Location

Sector 19, Gurugram

Salary

3LPA - 4LPA

Tools

HubSpot (Required)

Salesforce Marketing Cloud (Desirable)

Dynamics Real-time (Desirable)

Eloqua (Desirable)

Zapier (Required)

Zoho (Required)

MailChimp (Required)

PowerAutomate (Required)

Company Description

Tussle Digital is a leading digital marketing agency based in Sydney, Australia, specializing in Web, Online Marketing, Digital Marketing, and E-Commerce Solutions. We provide a wide range of services from web design and content creation to graphics, maintaining transparency, persistence, mutual trust, and integrity with our clients and partners. Our experts also manage Google Ads, Bing Ads, and Social Media Marketing, and handle eCommerce platforms such as Shopify, Magento, and WooCommerce.

Role Description

This is a full-time on-site role for a Marketing Automation Specialist, located in Gurugram. The Marketing Automation Specialist will be responsible for developing, implementing, and managing marketing automation campaigns, analyzing marketing metrics, and generating leads. Day-to-day tasks include setting up and optimizing automation workflows, monitoring campaign performance, and conducting web analytics to enhance marketing strategies. The specialist will collaborate with various teams to support marketing objectives and drive business growth.

Qualifications

• Proficiency in Marketing Automation and Marketing Analytics

• Experience in Lead Generation and Marketing techniques

• Skilled in Web Analytics tools

• Strong analytical and problem-solving abilities

• Excellent verbal and written communication skills

• Ability to work on-site in Gurugram

• Bachelor's degree in Marketing, Business, or related field

• Experience with CRM platforms and eCommerce systems is a plus