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Blue Spark Energy logo

Marketing and Communications Manager (Contract)

Blue Spark Energy
  • 🇺🇸 United States
  • Remote
  • Manager or above
  • 1 week ago
  • CRM
  • SEO
  • AI
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This is a temporary, full-time maternity leave coverage position for approximately 12-18 months


Job Summary: 

ReportingtotheChief Technology Officer,thispositionisresponsiblefortheimplementation ofthe marketingand communicationstrategyfor Blue Spark Energy.TheMarketing and Communications Manager will work directlywith the Leadership team to provide support for all marketingandcommunications tasks on a global scale, focusing on our key markets andinitiating programs with our global partners.The key focus of this role is to contribute to thedevelopmentand executionofglobal marketingprogramstoachievestatedobjectivesregarding revenue,profitability, brandawarenessandmarketshare. 

 

Key Areas of Responsibility: 

  • Leadand execute marketing strategies and campaigns for theBlueSpark® brand internationally and with our partners through collaboration and partnership with executives and stakeholders within the company 
  • Work closely with the Chief Commercial Officer to drive engagement and share best practices and new strategies and tools to enhance the marketing and sales offering 
  • As the Marketing and Communications Manager,you will own the creation, development, and delivery of internal and external communications, as well as the international marketing plan, goals,objectives, and budgets 
  • With stakeholder buy-in,you willbe responsible for leading the execution of approved marketing campaigns for Blue Spark Energy and tracking and reporting on their effectiveness 
  • Ensure consistency and coherence in our communication strategy and brand voice, manage various channels including internal communications, SharePoint sites, social media platforms, newsletters, along with any mediainquiries, pressreleases and public announcements 
  • Provide direction and support on content development for the www.bluesparkenergy.com website and ensure the site is current and relevant to the Company’s strategic direction  
  • Create and implement processes and procedures to help streamline marketing and business development requests, track events, sponsorshipspending and proposal related activities 
  • Enhance the ability to deliver crisp and engaging marketing value-add,develop, andmaintain a library of templates and collateral and promotional materials, coordinating with external vendors asrequired. 
  • Modern digital and B2B marketing: Name ownership or collaboration expectations for CRM and marketing automation, SEO, analytics, email, paid campaigns, account-based marketing, and sales enablement—as relevant to the company.
    • Market and customer insight: Add responsibility for customer research, competitor monitoring, audience segmentation, positioning, and translating technical offerings into clear customer value.
    • AI and data governance: State whether the manager is expected to use AI tools, and what review, privacy, security, and approval standards apply. Current B2B marketing coverage increasingly treats AI as part of marketing workflows, alongside governance and measurement. (business.linkedin.com)


RequiredSkills &Qualifications (including Licenses/Certifications): 

    • Intermediate (5+) to senior level experience in marketing, communications, or business development, preferably within a technology, consulting, or professional services environment.Start-up experience is a bonus! 
    •  A Degree or Diploma in Communications, Marketing, or Business Administration, or related field
    • In-depth understanding of value-added marketing anddemonstrated knowledge of Services Marketing versus Product Marketing 
    • Previous experience in managing and implementing successful marketing initiatives and external campaigns for a diverse client base in multiple geographies around the world 
    • Able tocollaborate with key stakeholders across the company, sharing ideas to influence across all levels of an organization and supporting businesses to achieve consensus, direction and achievement of result and substantial growth 
    • A demonstratedinitiative-taker with the initiative and drive to be comfortable working autonomously and the confidence to deliver with minimal supervision/direction in a fast paced and dynamic environment 
    • Superior sales,presentation and interpersonal skills combined with excellent writing abilities supported by clear examples of engaging material that represent your knowledge of current marketplace trends and activities 
    • A proventrack record of fostering a culture of open communication, constructive conflict, and organizational responsiveness  
    • Values that match ours; problem solving, teamwork, accountability, and fun 


Behavioral
Competencies 

  • Problem Solving 
  • Adaptability 
  • Creativity 
  • Collaboration 
  • Communication 
  • Planning & Analysis 

NOTE: This job description is not intended to be all-inclusive. Employees may perform other related duties as negotiated to meet the ongoing needs of the organization. 


At Blue Spark, we believe great teams are built through diverse perspectives and inclusive practices. We’re committed to creating an inclusive workplace and welcome applications from all qualified candidates.



Marketing and Communications Manager (Contract) · Blue Spark Energy

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