MR
Digital Marketing Manager
Magpie Recruitment
π¨π¦ Canada | π¬π§ United Kingdom
On-site
Manager or above
82 months ago
- SEO
- PPC
- Google Analytics
- Magento
- WordPress
- CMS
- Agile
- HTML
- CSS
- Photoshop
82 months ago
Responsibilities:
We are looking for someone to play an essential role in implementing our data driven and information based digital marketing strategy, across all of our locations.
General tasks will include:
- Promote our software, training and consultancy solutions online to both businesses and individuals using SEO, PPC, social media, email and partnerships
- Work closely with the Sales and Marketing Manager to develop and maintain our annual marketing calendar, annual events and marketing budget
- Develop a content strategy for the business and work with 3rd parties to deliver this β both for acquisition and retention purposes
- Create digital assets for use across all digital marketing channels
- Lead generation and conversion rate optimisation
- Use Google Analytics and other relevant insight tools to analyse performance and identify improvement opportunities
- Develop performance dashboards to ensure important insights are communicated and acted upon
- Create clear schedules, updates and reports to ensure campaigns are effectively documented and implemented
- Work closely with the Digital Marketing Assistant to coordinate website content for our UK and international websites using Magento and WordPress CMS
- Work closely with suppliers and retailers to ensure high res campaign graphics and product imagery is consistently up-to-date and refreshed
- Market product ranges across Amazon using all available tools
Skills:
- At least 5 years of digital marketing management and execution experience
- Proven track-record of delivering campaigns with a strong commercial focus and hitting revenue targets
- Strong organisational skills, agile individual with the ability to work in a growing business within a βtest & learnβ driven environment
- Experience with HTML, CSS, Photoshop or InDesign
- Able to work on multiple tasks and projects at one time
- Experience on CMS platforms WordPress and Magento, and retail experience on the Amazon platform
- Excellent communication skills with colleagues and management
- Excellent written English
- Management experience
Digital Marketing Manager Β· Magpie Recruitment