Lead Market Research Analyst

Our Client, an Power and Energy company, is looking for a Lead Market Research Analyst for their Louis, MO/ Hybrid location.
 
Responsibilities:

• Technical/coding skills as a bonus (Microsoft Office/Teams are baseline expectations for everyone; SQL, R, or Python for someone who can build dashboards would stand out)
• Lead the design, execution, and delivery of complex qualitative and quantitative customer research programs that address high-impact business questions and strategic priorities.
• Develop and advance customer insights, Voice of Customer, and analytics strategies to support evolving business needs and drive continuous improvement of customer experience.
• Establish and oversee research governance and enterprise standards, prioritize the customer insights portfolio, and shape the long-range capability strategy to ensure investments align with business priorities and deliver sustained organizational value.
• Integrate customer feedback, operational metrics, and other internal and external data sources to develop a comprehensive understanding of customer behaviors, perceptions, and needs.
• Lead analytical initiatives that leverage customer research, operational data, and market intelligence to identify opportunities, solve complex business problems, and deliver strategic recommendations.
• Develop and deliver executive-level reports and presentations that communicate actionable insights, business implications, and recommendations to senior leadership.
• Build and maintain trusted relationships across business lines, serving as a strategic partner and subject matter expert on customer insights, Voice of Customer, and customer experience trends.
• Lead action-planning sessions with stakeholders to ensure customer insights are translated into measurable improvements, strategic priorities, and business outcomes.
• Evaluate, manage, and optimize vendor partnerships, research methodologies, and program standards to ensure data quality, operational efficiency, and continued value from Voice of
• Customer programs.
• Coach and develop analysts across experience levels, providing ongoing guidance, constructive feedback, and leadership that strengthens research, analytical, stakeholder engagement, and insight-development capabilities across the team.

• Bachelor's Degree in Business, Marketing or Marketing Research or related field required. Master's Degree in Business, Marketing or Marketing Research preferred. Seven or more years' relevant experience, market research, customer insights, Voice of Customer programs, or qualitative and quantitative research is required. A Master's Degree may substitute for two years of required experience. Three years of prior experience working with Voice of Customer programs preferred; project management and utility experience preferred.
• Communication (written, oral, and presentation)
• Leadership
• Strategy
• Detail-oriented
• Able to work independently and collaboratively

• Health Benefits
• Referral Program
• Excellent growth and advancement opportunities