Marketing Manager

Develop and execute comprehensive performance marketing strategies toacquireleads through online and offline channels. 

Manage andoptimize digital campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to maximize ROI. 

Utilize SEO/SEM, email marketing, social media, and other online tactics to generate leads and drive conversions. 

Oversee traditional marketing channels such as print, outdoor, and events to enhance brand visibility and attract potential students. 

Act as the primary point of contact for the marketing agencies,overseeing project timelines, deliverables, and budgetsto ensure alignment with goals andobjectives. 

Analize campaign performance data and metrics to provide actionable insights and recommendations for continuous improvement. 

Collaborate with internal teams including admissions, content, and design to ensure marketing initiatives align withenrolment goals. 

Lead a team of marketing professionals, providing guidance, mentorship, and performance feedback. 

Stay updated with industry trends and best practices in performance marketing and education sector marketing.