
Growth Management- User Growth I Exp- 10-12 Years
Paytm
🇮🇳 India
On-site
Manager or above
2 days ago
2 days ago
Role OverviewWe are looking for a Growth Manager to own the overall growth strategy and business outcomes for our merchant-user ecosystem. The role will drive the journey from new user → activation → engagement → retention → power user, translating merchant insights into propositions, campaigns, and scalable growth initiatives.
Key Responsibilities- Own the overall user growth strategy, with accountability for active users, engagement, transactions, and incremental business outcomes.- Define and drive the end-to-end user lifecycle strategy across acquisition, activation, engagement, retention, and reactivation.- Translate merchant behaviour, customer insights, and data into compelling propositions, gratification constructs, campaigns, and growth interventions.- Lead integrated execution across CLM, Product, Marketing, Social, Influencer, Regional, and Finance teams.- Identify and prioritise growth opportunities across user cohorts, lifecycle stages, app journeys, campaigns, offers, and engagement levers.- Drive continuous experimentation and optimisation to improve conversion, engagement, retention, and transaction frequency.- Own senior stakeholder reviews, including performance narratives, key risks, business decisions, and forward-looking growth plans.- Build a strong operating rhythm across teams, ensuring clear ownership, prioritisation, execution quality, and timely delivery.- Lead and mentor growth leaders/teams while ensuring an integrated roadmap and strong cross-functional collaboration.
Key Success Metrics- Merchant-to-user conversion- Active merchant users- Incremental engagement & transactions- Activation and lifecycle progression- Repeat engagement & retention- Campaign effectiveness and ROI- Growth roadmap delivery- Cross-functional execution and stakeholder alignment
Ideal Profile- 10–12 years of experience in consumer internet, fintech, payments, e-commerce, marketplaces, or other high-scale consumer businesses.- Strong track record of owning growth/business outcomes at scale.- Deep expertise across consumer growth, lifecycle/CLM, engagement, retention, campaigns, propositions, and experimentation.- Strong analytical and commercial orientation with experience managing budgets/P&L and ROI-driven growth initiatives.- Proven ability to translate customer/merchant insights into scalable growth programs.- Strong senior stakeholder management and cross-functional leadership skills.- Experience building and leading high-performing teams in fast-paced, ambiguous environments.
Why join us? ● A collaborative output driven program that brings cohesiveness across businesses through technology● Improve the average revenue per use by increasing the cross-sell opportunities● A solid 360 feedback from your peer teams on your support of their goals● Respect, that is earned, not demanded from your peers and manager
Compensation:Â If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 17 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants - and we are committed to it. India's largest digital lending story is brewing here. It's your opportunity to be a part of the story!Â
Growth Management- User Growth I Exp- 10-12 Years · Paytm