
BI Analyst Leader
Coins.ph
🇵🇠Philippines
Hybrid
5 months ago
- SQL
- Excel
- Data Visualization
- Tableau
- Power BI
- Looker
- Python
5 months ago
Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.
Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.
Responsibilities
- Lead business performance analysis across products, such as cross-border payments, wallets, trading or infrastructure services.
- Collaborate with Product, Operations, and Growth teams to extract actionable insights that improve user acquisition, engagement, and retention.
- Build and maintain dashboards, data models, and reports to support business reviews and strategic planning.
- Track and analyze KPIs across user funnels, transaction behavior, market activity, and product usage.
- Conduct competitive analysis and market research within the cross-border space to identify trends and innovation opportunities.
- Serve as a strategic partner, helping product and business teams validate ideas with data and recommend initiatives based on performance metrics.
- Design and evaluate A/B tests, pricing models, and customer segmentation strategies.
- Clearly communicate findings and strategy proposals to stakeholders in fluent English, both verbally and in writing.
Requirements
- Bachelor’s or Master’s degree in Business, Finance, Data Science, Engineering, or related field.
- 2-5+ years of experience in business analysis or strategic analytics, with at least 3 years focused on Internet/cross-border products.
- Strong understanding of cross-border product models.
- Proficient in data analysis tools: SQL, Excel, and data visualization platforms such as Tableau, Power BI, or Looker.
- Experience with Python/R for modeling or statistical analysis is a plus.
- Exceptional English communication skills, with the ability to simplify complex data for executive decision-making.
- Comfortable operating in fast-paced, ambiguous, or decentralized work environments.
- Demonstrated experience working cross-functionally with product, engineering, and marketing teams.
Meaningful Collaborations- The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.
Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.
A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.
BI Analyst Leader · Coins.ph