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Healthcare Sales Specialist

Veracity Software Inc
πŸ‡ΊπŸ‡Έ United States
On-site
Senior
7 months ago
  • CRM
  • Salesforce
  • Athena
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Healthcare Sales Specialist
La Quinta, California
Full Time
TheHealthcare Sales Specialist (Outreach Specialist) plays a vital role in driving enrollment success by building meaningful relationships within the community and connecting vulnerable seniors to life-changing PACE services.
Unlike traditional sales roles, this position focuses onmission-driven outreach, relationship-building, and community engagement β€” not hard-selling products. You will serve as a trusted resource, guiding prospective participants and caregivers through the enrollment journey while fostering long-term partnerships with community organizations.
This role is ideal for someone passionate about healthcare access, senior care advocacy, and community impact.
What Makes This Role Unique
  • No Hard-Sell Pressure: You are connecting seniors with comprehensive care services β€” not pushing products.
  • Mission-Driven Impact: Help seniors remain safely in their homes and communities.
  • Relationship-Focused Sales: Build long-term, meaningful partnerships instead of transactional deals.
  • Community-First Approach: Engage through local events, organizations, and in-person outreach rather than cold-calling.
Key Responsibilities
  • Coordinate and initiate outreach and engagement activities within the community.
  • Identify collaboration opportunities with local organizations to generate qualified leads and drive enrollments.
  • Establish and maintain strong relationships with:
    • Senior centers
    • Assisted living facilities
    • Food banks
    • Churches
    • Community-based organizations
  • Develop and execute monthly marketing plans in partnership with the MOE Director to consistently meet enrollment goals.
  • Provide education and information about PACE services to referral sources and community stakeholders.
  • Track outreach activities and referral progress using CRM systems (Salesforce, Athena, etc.).
  • Represent the organization at community events, health fairs, and networking opportunities.
Required Qualifications
  • Fluency in Spanish (Required).
  • Minimum of1 year of sales and marketing experience.
  • At least1 year of healthcare or senior care experience preferred.
  • Outside sales experience preferred.
  • Experience using CRM systems such as Salesforce, Athena, or similar platforms.
  • Ability to obtain DHCS training certification and pass the marketing representative exam within 30 days of hire.
Preferred Qualifications
  • Bachelor's degree in Marketing, Healthcare Administration, or related field.
  • Experience within the local service area preferred.
  • Strong understanding of PACE programs or senior healthcare services.
  • Established local community connections within senior or healthcare networks.
Core Competencies
  • Community Relationship Development
  • Healthcare Marketing & Enrollment
  • Lead Generation & Pipeline Management
  • Senior Care Advocacy
  • Bilingual Communication (English/Spanish)
  • Event-Based Outreach
  • CRM Documentation & Reporting
  • Goal-Oriented Performance
Ideal Candidate Profile
  • Passionate about serving vulnerable senior populations.
  • Thrives in a community-facing, relationship-driven environment.
  • Comfortable working independently in the field.
  • Highly organized and motivated to meet monthly enrollment targets.
  • Strong interpersonal and presentation skills.

Recruiter Submission Template

Full Name:
Degree,University and Completion Year:
Fluent in Spanish (Speak/Read/Write):
Total Years of Sales Experience:
Years of Healthcare / Senior Care Experience:
Years of Outside Sales Experience:
Healthcare or senior care sales background?
Outside/community-based outreach experience?
Relationship-building experience?
CRM proficiency (Salesforce, Athena, etc.)
Motivation / Reason for Relocation (if not local):
Motivation / Reason for interest in this position:
Contact Number:
Email ID:
LinkedIn Profile URL:
Full Address (Street, City, State, Zip Code):
Notice Period (in weeks):
Current Work Authorization Status:
Expected Salary:
Are you able to relocate on your own expenses and work 100% ON-SITE in La Quinta, California?

Healthcare Sales Specialist Β· Veracity Software Inc

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