Growth Content Lead

The mission

Salesfinity is building the AI Calling OS for modern revenue teams. Your job is simple:

Make Salesfinity impossible to ignore.
You’ll ship high-volume social content, run viral campaigns, and build a community flywheel that drives inbound demos, hires, and brand gravity.

This is not a “post twice a week” role.
This is acreator + operator role.

What you’ll own (day-to-day)

1) Viral content engine (daily shipping)

• Publish1–3 short-form videos per day (TikTok/Reels/Shorts)

• Post3–5 LinkedIn posts/week (founder + brand)

• Turn product features intomemorable narratives (not feature dumps)

• Create repeatable series (examples: “100 Cold Call Club”, “Cold Call Olympics”, “AI vs SDR” skits)

2) Campaigns + stunts (weekly)

• Launch1 campaign/week: challenge, leaderboard, parody, collab, giveaway, event, or “drop”

• Run content experiments fast: hooks, formats, characters, storytelling, offers

• Partner with SDR creators, sales influencers, and customer champions

3) Founder distribution

• Help the founder publish consistently with a strong point of view

• Turn calls, wins, objections, and customer stories into content thatfeels real

• Capture and edit “in-the-moment” footage (Zoom, calls, office, events)

4) Community + UGC flywheel

• Get customers posting (leaderboards, shoutouts, “wins”, swag)

• Build a recognizable “Salesfinity vibe” people want to join

• Commenting and engagement engine (daily)

5) Performance tracking (lightweight, not corporate)

• Track what’s working: views → engagement → clicks → demos

• Weekly recap: top performers, learnings, and next week’s bets

Success looks like (scoreboard)

In your first 90 days, you should be driving:

• Consistent content output (daily, without babysitting)

• Noticeable growth ininbound interest (demos, DMs, replies)

• Increasedqualified social reach (sales leaders/SDRs)

• A repeatable cadence ofviral series + campaigns

• UGC and community participation (customers posting wins)

Who you are

We’re looking for acharismatic, high-agency B2B marketer who can create and ship without waiting on anyone.

You probably:

• Have run ameme page, TikTok, newsletter, or personal brand

• Can write like a human (funny, sharp, simple) and film content that feels native

• Understand the sales world (SDRs, cold calling, pipeline, quota pain)

• Move fast, test fast, and don’t get precious about any one idea

This role is perfect if you want to become themost famous marketer in B2B sales tech.

Must-haves

• High output creator: you ship content constantly

• Strong instincts forhooks, pacing, memes, and story

• Can film + edit (CapCut/Premiere/Final Cut) and write copy

• Comfortable being on camera and directing others on camera

• Taste for “bold but not cringe”

• Extreme ownership: you don’t ask “who will do X?” — you do X

Nice-to-haves

• Experience in B2B SaaS, sales tech, or creator marketing

• Built an audience (even a small one) with consistent posting

• Community-building experience (Discord/Slack/LinkedIn groups)

• Familiar with outbound/cold call culture

Tools you’ll use

• CapCut / Adobe Premiere (or similar)

• Notion / Google Docs

• Riverside / Descript (optional)

• Slack

• Basic analytics (native social + simple dashboards)

How we work

• Speed > perfection

• Real > polished

• Volume + taste wins

• No endless approvals. If it’s on-brand, ship it.

Compensation

Competitive base + performance bonus tied to:

• output consistency

• campaign performance

• inbound demo influence

• community/UGC growth

(We’ll align on a clear scoreboard together.)

The interview process (fast)

1. 20-min intro call

2. 45-min working session (live ideation + hook writing)

3. Paid 48-hour trial (you ship concepts + 1 sample video)

4. Offer

Apply

Send:

• LinkedIn or portfolio

• 3 examples of content you’ve made (or posts you wrote)

• A short note:“If I worked at Salesfinity, the first campaign I’d run is…”