
Future Founder Program (Brand & Commercial)
INCREDIBLE® a kick-ass foodtech company that invents the world’s first zero sugar juice, is looking for a young curious & hungry (to learn . . . and thirsty for a drink 😎🥤) talent to join ourFuture Founder Program with emphasis onBrand & Commercial.
Renowned as one of Fast Company’s World Changing Idea, Global Top 500 Deeptech Startups and FoodTech 500, INCREDIBLE® (formerly known as JuiceInnov8) was founded under the mission to build the next generation of food & beverage that truly healthier for everyone and greater for this planet.
Headquartered in Bangkok, INCREDIBLE® company was born and bred by engineers, scientists, marketers, challengers, and rebels. We believe in the power of nature and science. With the combination of both worlds, it allows us to create truly innovative products that can impact people's lives by reinventing what they eat & drink with less harm to their health, and so the planet too.
We createFUTURE FOUNDER Program (Brand & Commercial) to look for a young & authentic BUILDER who is curious enough to question, "Why it has to be like this" or "What if we can do it better with.. ", just like what creative rebellious minds at a brand empire like Oatly, Sweetgreen, Lululemon did with the way they disrupted the old-fashioned industry that no other could do before.
A3-years FUTURE FOUNDER Program will make you a Swiss army knife founder with a crash course on everything you need to know and to be before going out and starting something yourself with a chance to experience beyond South East Asia ecosystem.
You will learn that the real job of founders is not the one who does flashy jobs presenting on the stage or getting on a magazine cover. But it's the way you build the strategy on how to grow, pivot and launch the brand; Initiate the vision of how to lower the cost and optimize the profits in every pinch of salt possible; Accelerate growth and make our customers love and go crazy about what we do.
If you are passionate about making a real-world impact, dare to dream about creating the next billion-dollar brand, and read until this paragraph and believe that it resonates with you, this place is built for you.
What you will do:
Be the protégé of the CEO and the Padawan for the Chief Commercial Officer (CCO), be involved in all commercial-related decisions.
Experience all commercial-related work, from shadowing the our CCO to business meetings, investor pitches to consumer work, store check and brand building from Day 1.
Be the project manager for the Commercial team ranging from brand building, marketing campaigns (from finding insights, asset creations to execution and evaluations), product launch to day-to-day problems that the brand builder faces every day.
What your day feels like:
Real late-night work (sometimes), work time is flexible but your mind will be always-on.
Consumer obsession is key. All decisions and recommendations backed by data.
Have eyes for beauty - find a way to create brand love and fanboys.
Make the brand relevant to new generations - Set up and manage social media to be the brand for the next generation from day one. Monitor, analyze, and stay ahead of the curve for maximum visibility and engagement in selected countries.
Well-rounded in business, not just marketing but numbers too - Read, track, and analyze S-1 filing, and annual/quarterly reports of NASDAQ-listed companies, learn from their mistakes and achievements and translate them into strategy.
Keep eyes open for competitor radar and what’s going on within the industry (globally).
Track VC, CVC investment movements regionally and globally.
Be hands-on in finding a solution (both desktop & field research) + getting hands-dirty.
Any tasks that the CEO/CCO assigns to make everything run faster and cheaper, everyone works smarter + happier.
Talk to lots of people from blue-collar to high-level: from operators, suppliers, vendors, KOLs, celebrities, distributors, consumers, landlords, government officials, investors, high net-worth individuals, economic development boards, bankers, or even the minister both domestically and globally.
Qualifications
Min. Bachelor in Business/Marketing or related fields, top of the class in the leadership area with extensive & proven extracurricular activities:
0-4 years of work experience.
Can-do attitude, whatever it takes to get the job done with excellences.
Multi-tasking, independent, fast learner.
English: Close to native, Spanish/Chinese is a plus
Humble but daring.
Hungry to learn as much as you can, every minute of every hour that you are awake (if you’re looking for a 9-5 or to completely unplug after 7 pm, this place is not for you).
Flexible to travel abroad on short notice.
Future Founder Program (Brand & Commercial) · INCREDIBLE