Freelance Senior EDM Developer

Hire Digital is looking for aFreelance EDM Developerwith hands-on Adobe Journey Optimizer (AJO) experience to support our internal delivery team across client email marketing and digital campaign projects. The ideal candidate combines strong HTML email / EDM development skills with practical experience building, personalising, testing, and troubleshooting campaigns within Adobe Journey Optimizer.

RESPONSIBILITIES

• • Develop responsive HTML email / EDM templates from Figma, Adobe XD, Photoshop, or other design files.
  • Build email-safe layouts using HTML, CSS, table-based structures, inline styles, and media queries.
  • Build, update, and troubleshoot email campaigns within Adobe Journey Optimizer (AJO).
  • Support journey setup, personalisation, dynamic content, profile attributes, audience targeting, and campaign QA.
  • Ensure compatibility across Outlook, Gmail, Apple Mail, Yahoo Mail, mobile devices, and other major email clients.
  • Troubleshoot rendering, responsiveness, personalisation, and campaign logic issues.
  • Implement reusable modules, merge tags, conditional content, and dynamic content.
  • Conduct pre-send QA covering links, images, alt text, personalisation, responsive behaviour, and content accuracy.
  • Make revisions based on internal and client feedback.
  • Collaborate with creative, marketing, project management, CRM, and development teams.
  • Manage multiple assignments and deliver work within agreed timelines.

REQUIREMENTS

• • Strong experience developing responsive HTML emails / EDMs and hands-on experience with Adobe Journey Optimizer (AJO).
  • Excellent knowledge of HTML and CSS for email.
  • Experience with personalisation and dynamic content within AJO.
  • Good understanding of Table-based email layouts, inline CSS, media queries, Outlook / VML fallbacks, ,mobile responsiveness and dark mode considerations
  • Experience troubleshooting email rendering across major clients.
  • Understanding of customer journeys, audience segmentation, consent, profile data, and email delivery workflows.
  • Experience with email testing tools such as Litmus or Email on Acid.
  • Strong attention to detail and ability to translate designs accurately into HTML.
  • Comfortable working independently within a remote, project-based environment.
  • Good written communication and ability to work with international teams.