Document Control Records Management - Content Strategist - Senior

Job Details:
Job Title: Content Strategist – Advisor Education
Location: Remote (Must be located near Westlake, TX/ Austin, TX/ Omaha, NE)
Duration: 12 Months
Type: Full-Time; Contract

Description:
A major financial services company is seeking a Content Strategist on the Insights & Education team to play an integral role in the development and implementation of content strategy for advisors. In this role, you will contribute to the vision for advisor education and lead cross-functional teams to execute on content strategy. You will foster relationships with key business partners, stakeholders, SMEs, and creative agencies to identify content needs, drive alignment on priorities, and lead content creation, optimization, and publishing. You will own content development from start to finish, manage content calendars, partner with marketing teams on publishing strategies, and monitor content performance to make optimization recommendations.

Top 5-7 Skills:

1. Content strategy development and execution

2. Writing and editing advisor-focused investment/educational content

3. Understanding of investment products (alternative investments, model portfolios, direct indexing)

4. Multi-format content creation (long/short-form written, video, audio)

5. Project management and organizational skills

6. SEO/AEO, social media, and digital marketing knowledge

7. Cross-functional team leadership and stakeholder management

Requirements for the role:

• 5 years of experience writing and editing advisor investment-oriented educational content

• Demonstrated experience driving and executing on content strategy

• Proven ability to develop content in various formats, including long and short-form written, video, and audio content

• Solid understanding of investment products and solutions including alternative investments, model portfolios, and direct indexing

• Excellent written and verbal communication skills

• Strong project management and organizational skills

• Ability to work independently yet comfortable seeking guidance from business partners and peers when needed

• Knowledge of SEO/AEO, social media, and digital marketing

Education and Experience:

• Bachelor's degree in Journalism, Communications, English, or a related field (or equivalent experience)

• 5 years of relevant experience as outlined above

• Or equivalent combination of education, experience, and training

Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.