Digital Marketing & Content Specialist

Location: Remote – Eastern or Central Time Zone

Position Overview: We are seeking a hands-onDigital Marketing & Content Specialist to support a large, multi-site digital environment. This position is designed for an experienced digital marketer who enjoys executing the work directly—managing website content, improving organic search performance, supporting paid media campaigns, and using analytics to identify opportunities for improvement.

The ideal candidate has experience working within a large enterprise organization, multi-brand environment, or digital agency where they have simultaneously supported multiple websites, campaigns, stakeholders, and priorities.

Must-Have Requirements — in priority order

• 4+ years of hands-on digital marketing experience, preferably supporting a large enterprise, digital agency, multi-brand organization, or similarly complex environment.
• Enterprise multi-site CMS experience: Candidate should have direct, hands-on responsibility for managing approximately5–10 active websites simultaneously. Experience personally publishing, updating, reviewing, and maintaining content—not simply overseeing others doing the work.
• Enterprise CMS platform experience: Strong experience withUmbraco, Kentico, Sitecore, Contentful, Optimizely, or a comparable enterprise CMS. Candidates whose CMS experience is primarilyWordPress are unlikely to fit.
• Hands-on SEO execution: Must personally perform keyword research, metadata optimization, internal linking, content optimization, SEO auditing, and ongoing organic search improvements. We are looking for a practitioner who understands SEO fundamentals anddoesn't depend primarily on plugins.
• Hands-on experience withSEMrush and Screaming Frog.
• Hands-on paid media: Direct experience working inGoogle Ads, LinkedIn Ads, and Meta Ads, including campaign execution, budgets, optimization, and performance reporting. Approximately$10K/month in spend is preferred.
• Execution-oriented background: Role is approximately75% hands-on execution / 25% strategy, with a preference for candidates who enjoy being directly involved in the work while collaborating with vendors, agencies, and other team members as neededAnalytics + dashboard creation: Hands-onGA4, Google Search Console, and Looker Studio experience. Looking for someone capable ofbuilding dashboards/reports from scratch, interpreting performance data and translating it into recommendations. Not simply reviewing reports someone else created.
• Ability to independently jugglemultiple websites, campaigns, SEO initiatives, reporting requirements, and stakeholders with minimal supervision

What We're Looking For: