Digital Marketer - UK

Role Overview

We are seeking a versatile and results-drivenDigital Marketer to own and execute full-funnel marketing strategies across paid media, search engine optimization (SEO), email automation, web platforms, and creative production. In this role, you will lead multi-channel campaigns from conception to execution—improving organic search visibility, building automated lifecycle journeys, optimizing paid ad spend, and ensuring brand uniformity across both digital and physical touchpoints.

Key Responsibilities

• Campaign & Paid Media Management: Plan, launch, and optimize paid acquisition campaigns across Meta Ads Manager (Facebook, Instagram), TikTok, LinkedIn, and Google Ads to drive demand generation, ticket sales, and qualified inbound leads.
• Email Marketing & Lifecycle Automation: Architect, design, and monitor automated customer journeys (welcome series, abandoned cart recovery, re-engagement campaigns, and lead nurture workflows) using tools like Mailchimp, HubSpot, GoHighLevel, and Freshworks to drive recurring online revenue.
• SEO & Content Strategy: Lead technical and on-page SEO initiatives, category restructuring, and content management across e-commerce and corporate websites to achieve substantial organic search and traffic growth.
• Web Operations & CMS Maintenance: Oversee website updates, landing page builds, and content migrations across platforms such as WordPress, Shopify, Wix, Squarespace, and GoHighLevel.
• Creative Asset Production: Produce high-converting digital and print marketing assets—including social content, ad banners, print collateral, signage, and promotional materials—utilizing Canva and Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro).
• Analytics, Reporting & Automation: Monitor campaign KPIs using Google Analytics and platform analytics; streamline marketing operations and workflows using AI-assisted tools (ChatGPT, Claude, Gemini) and automation platforms like Zapier.

Qualifications & Requirements

• Experience: 5+ years of hands-on experience in full-stack digital marketing, e-commerce growth, web management, or agency environments.
• Technical & CMS Proficiency: Practical experience with content management systems (WordPress, Shopify, Elementor/Divi), basic front-end fundamentals (HTML, CSS), and e-commerce product catalog/PIM tools.
• MarTech & Tools: Deep proficiency with Meta Ads Manager, Google Ads, Google Analytics, major email platforms (HubSpot, Mailchimp, GHL), and creative design suites (Adobe Creative Cloud, Canva).
• Track Record: Demonstrated success managing multi-channel campaigns, executing automated lifecycle funnels, and driving measurable lead generation or online revenue growth.
• Education: Bachelor’s degree in Information Technology, Web Development, Marketing, Multimedia Arts, or equivalent practical experience.