Digital & Demand Gen Manager

CirrusLabs

Location not stated
Manager or above
10 months ago

10 months ago

Not enough detail in this posting to match

We areCirrusLabs. Our vision is to become the world's most sought-after niche digital transformation company that helps customers realize value through innovation. Our mission is to co-create success with our customers, partners and community. Our goal is to enable employees to dream, grow and make things happen. We are committed to excellence. We are a dependable partner organization that delivers on commitments. We strive to maintain integrity with our employees and customers. Every action we take is driven by value. The core of who we are is through our well-knit teams and employees. You are the core of a values driven organization.

You have an entrepreneurial spirit. You enjoy working as a part of well-knit teams. You value the team over the individual. You welcome diversity at work and within the greater community. You aren't afraid to take risks. You appreciate a growth path with your leadership team that journeys how you can grow inside and outside of the organization. You thrive upon continuing education programs that your company sponsors to strengthen your skills and for you to become a thought leader ahead of the industry curve.

You are excited about creating change because your skills can help the greater good of every customer, industry and community. We are hiring a talented<Job Title>to join our team. If you're excited to be part of a winning team, CirrusLabs (http://www.cirruslabs.io) is a great place to grow your career.

Job Title:Digital & Demand Gen Manager
Location: USA Remote

Job Type: Full time
Job Description

Lockthreat is exploring the addition of a highly capableDemand Generation and Digital Marketing Leader to support our next stage of growth. This role is intended for a proven B2B SaaS marketer who has successfully driven measurable pipeline expansion, supported capital raise cycles, enabled rapid scale, and contributed directly to strategic outcomes such as mergers, acquisitions, or public listings.

The ideal candidate will bring a strong track record of building and executing demand generation strategies in high-growth SaaS environments, especially within cybersecurity, compliance, or adjacent enterprise technology markets. This individual will be responsible for designing scalable digital marketing engines that accelerate customer acquisition, expand market reach, and support revenue targets.

We are evaluating short, mid, and long-term approaches for this hire. While our long-term goal is to bring on a senior full-time U.S.-based leader, we are also assessing freelance and contract talent in cost-effective markets such as India and Southeast Asia for immediate support.

Key Responsibilities
• Develop and execute a comprehensive demand generation strategy focused on driving qualified pipeline and accelerating revenue growth.
• Lead digital marketing initiatives across paid media, SEO, content marketing, email automation, ABM, and conversion optimization.
• Build scalable processes for lead acquisition, nurturing, scoring, segmentation, and marketing analytics.
• Collaborate closely with executive leadership to support fundraising, investor messaging, and positioning during capital raise initiatives.
• Partner with product, sales, and operations teams to align campaigns with market needs and go-to-market strategies.
• Establish KPIs, dashboards, and performance reporting to track marketing ROI and improve funnel efficiency.
• Support Lockthreat's long-term scaling strategy by implementing systems and processes that enable growth to acquisition, strategic transaction, or public listing.
• Manage vendor relationships, agencies, contractors, and offshore resources as needed.

Ideal Candidate Profile
• Proven experience inB2B SaaS demand generation, ideally within cybersecurity, GRC, compliance, or enterprise software.
• Demonstrated impact in organizations that have gone through rapid scale, funding rounds, and major inflection points (Series B to later stages, M&A, or IPO).
• Strong digital marketing expertise including paid acquisition, content strategy, lifecycle marketing, growth analytics, and lead scoring.
• Ability to thrive in high-velocity environments where experimentation, tight feedback loops, and measurable outcomes are critical.
• Comfortable leading both strategy and execution, with hands-on ability to build campaigns and systems directly.
• Strong storytelling and messaging capabilities that resonate with enterprise buyers, investors, and executive stakeholders.
• Experience collaborating with senior executives and cross-functional teams to align growth initiatives.

Digital & Demand Gen Manager · CirrusLabs

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