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Tesla logo

Consumer Engagement Specialist

Tesla
  • 🇲🇾 Malaysia
  • 2 hours ago
  • Adobe
  • Photoshop
  • Figma
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What to Expect

Tesla is looking for a Consumer Engagement/ Leads Generation Specialist to support the marketing organization with various responsibilities including content creation, lead generation and retail marketing events in Malaysia. Our ideal candidate is a self-starter with strong communication (both verbal and written), negotiation and execution skills.

What You’ll Do

Above-the-line communications and content creation

  • Develop overall above-the-line communications strategy to target different segments that aligned with sales objectives, include but not limit to digital, social media, PR and influencer engagement
  • Plan and execute social media calendar to drive brand awareness and educate the market about EV and sustainability
  • Create and localize visuals or video footages for different platforms and channels usage
  • Oversee and implement e-newsletter, sales collaterals, print materials and other related marketing materials to support business needs
  • Manage external agencies to produce quality work in supporting marketing objectives

Marketing Campaigns

  • Work with the team to develop targeted marketing plans with a coherent integration of marketing tactics, event and activities to achieve business goals
  • Collaborate with internal teams and external vendors, to develop, manage and implement leads generation campaigns including test drives activities, product launches, pop-up stores, in-store activations, and corporate partnership events etc
  • Assist in event executions and provide on-site support whenever necessary
  • Handling tracking and measurement of the campaign results, performing results analyses and evaluation

Marketing Operations

  • Ensure compliance with global brand strategy and corporate identity for Tesla Motors
  • Support any ad-hoc tasks as required

What You’ll Bring

  • Minimum 5 years solid experiences in marketing, experience in communications or content creation is a plus
  • Proficiency in design tools (Adobe Illustration / Photoshop / Premier Pro / Figma etc.) is required
  • Excellent communication skills and fluency in English and other local languages.
  • A good team player who also thrives working independently
  • Excellent coordination, multi-tasking, and organizational skills
  • Result driven, hands-on, positive “can do” attitude, passionate and able to show commitment and to inspire others.
  • Proven ability to work in a fast-paced, dynamic, and deadline-oriented environment
  • Large company discipline with small company entrepreneurial attitude

Consumer Engagement Specialist · Tesla

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