EI
Campaign Ops specialist
eTeam Inc.
🇺🇸 United States
Remote
6 months ago
$60 – $63 / hour
- Marketo
6 months ago
Not enough detail in this posting to match
Location: Remote
Duration: 6 months
Campaign Execution:
• Support execution, troubleshooting and tracking of demand gen campaigns
• Support the setup and deployment of emails, webinars, and other programs in Marketo
• Assist in the execution of Marketo programs by following a rigorous QA process for all marketing assets such as emails, landing pages, and automation workflows
• Identify, assess, resolve, and track issues impacting email execution and deliverability
• Assist with the test programs to confirm compliance to program specifications
• Setup and deploy program specific landing pages and forms
• Assist in validating that programs and campaigns scheduled for launch meet the .-in and global data and privacy compliance
• Assist with building and implementing necessary campaign and analytics tracking codes to confirm proper reporting and marketing program attribution
• Instruct team resources to follow operational leading practices and protocols
• Maintain and document project execution processes
Project Management:
• Build rapport with Marketing, Web, Data, Sales and IT to drive results and lead adoption through collaboration within cross functional teams
• Communicate with teams to help ensure expectations and deliverables are met
• Support timely delivery of emails and program assets
• Support requests from Client marketers by reviewing and gathering all assets in accordance with requirements to facilitate a smooth program/campaign launch
• Help driving problem resolution at the project level
• Proactively identify opportunities for program and process improvements
Data & Reporting:
• Review and analyze target audience lists/logic and confirm suppression rules are applied accordingly prior to email deployment
• Set up program level reporting and schedule delivery
• Monitor email performance and provide regular updates
Campaign Ops specialist · eTeam Inc.