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A

Business Development Lead- North

Aramya
  • 🇮🇳 India
  • On-site
  • Staff / Principal
  • 12 hours ago

About Aramya

Our vision is to build some of the world's most loved fashion and lifestyle brands and enable people to express themselves. We are well-funded, with $20M raised from marquee investors like Accel, Z47, and industry veterans.

Aramya is a 300 Cr ARR fashion & lifestyle company backed by Accel and Z47. We're building a customer-led portfolio: Aramya (daily wear), Tavira by Aramya (festive), and a new brand in stealth, going live in H2 2026.

Current Retail footprint: Total 21

16 stores in Bengaluru + 2 stores in Hyderabad + 2 stores in Ahmedabad + 1 store in Mysore (and a few more are yet to go live).

Opening next: 25 cities in the pipeline.

Website:https://aramya.in/

Our Team:https://l1nq.com/cri6aj6

About the opportunity
We’re looking for a passionate and driven individual to joinOur Team as a Business Development Lead, responsible for driving our expansion and growth across the North region.

Key role and  responsibilities
1. Market Mapping & Location Scouting

  • Conduct detailed micro-market studies to identify high-footfall, high-ROI areas.

  • Build heatmaps for current and potential customer clusters (by income, lifestyle, and proximity to demand hubs).

  • Track competitor store openings, market saturation, and footfall patterns.

  • Identify potential locations across high streets, malls, and premium residential zones.

2. Network Building & Lead Generation

  • Develop a robust network of brokers, landlords, IPCs (real estate consultants), and mall leasing teams.

  • Maintain a healthy pipeline of 10–15 properties at all times.

  • Leverage local market connects for off-market deals and early access to new developments.

3. Commercial Negotiation & Lease Management

  • Own the negotiation of rent, lock-in periods, revenue share (if any), and other key terms.

  • Benchmark lease terms against industry standards to optimize cost per sq.ft and breakeven period.

  • Present clear proposals with ROI analysis, P&L projections, and risk assessment for each location.

4. Internal Coordination & Approvals

  • Work closely with legal, finance, and design/VM teams for documentation, due diligence, and store readiness.

  • Track project timelines from LOI to lease signing to handover.

  • Ensure all leases meet compliance, legal, and operational norms

5. Expansion Strategy & Reporting

  • Maintain MIS of all leads, negotiations, closures, and store-level performance post-opening.

  • Recommend go/no-go decisions with clear logic and data.

  • Support pan-India expansion playbook creation based on learnings from Bangalore roll-out.

Qualifications & Skills:

  • 6+ years of experience in retail expansion, store development, leasing, or business development, preferably in fashion retail, QSR, beauty, or lifestyle brands.

  • Proven ability to close 10+ retail leases (>2000 sq.ft)

  • Strong commercial acumen, understands the interplay between rent, footfall, and unit economics.

  • Deep understanding of Bangalore’s geography, zoning, traffic patterns, and consumption hotspots.

Business Development Lead- North · Aramya

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