EI
Brand Marketing Producer
Expert In Recruitment Solutions
- ๐บ๐ธ United States
- On-site
- Mid level
- 11 hours ago
11 hours ago
We are seeking an experienced Brand Marketing Producer to support client's Brand Direct Response (DR) program. This individual will be responsible for leading creative briefing and development, ensuring creative quality and brand consistency, and partnering with cross-functional stakeholders to deliver effective, high-quality marketing assets.
Key Responsibilities
Creative Development & Briefing
- Develop creative briefs for Client's Brand DR program, including live-action productions, animated and templated assets, creator-led content, and adaptations of existing creative.
- Translate broader US Growth Marketing strategy and objectives into actionable creative briefs.
- Lead briefing sessions with internal and external creative teams, serving as the primary Brand Marketing point of contact throughout creative development.
- Review creative deliverables in partnership with Product Marketing and Creative Experience teams to ensure alignment with briefs, campaign objectives, and brand quality standards.
- Provide clear, actionable creative feedback to maintain quality and brand consistency.
- Support fast-paced creative review cycles and tight production timelines.
- Collaborate with Brand Marketing and Product Marketing teams to contribute to the DR creative learning agenda.
- Identify creative testing opportunities and hypotheses that can inform future development.
- Incorporate performance insights and creative learnings into subsequent briefs.
- Partner closely with Brand Marketing, Product Marketing, Creative, and DR Marketing stakeholders throughout creative development.
- Maintain alignment across internal teams and external creative partners.
- Proactively communicate creative risks and quality concerns to relevant stakeholders.
Qualifications
- 6+ years of experience in brand marketing, creative production, integrated marketing, or related disciplines.
- Management consulting experience required.
- Demonstrated experience developing creative briefs and managing creative development from concept through delivery.
- Experience partnering with internal creative teams and external agencies.
- Strong understanding of brand marketing, performance creative, and direct response marketing.
- Excellent stakeholder management, communication, and project coordination skills.
- Ability to work effectively in a fast-paced, cross-functional environment with tight creative turnaround times.
- Experience supporting large-scale consumer technology brands preferred.
Brand Marketing Producer ยท Expert In Recruitment Solutions