LI
Associate Director
LanceSoft Inc
🇺🇸 United States
On-site
Manager or above
1 month ago
$1 – $80 / hour
1 month ago
Pay rate : $70 - 80/hr
Title : Associate Director
Location : Hoboken, NJ (Hybrid)
Duration : 10 months
Vision: UFS’ bridge between Categories & Channels - translating category insights and strategy into channel appropriate execution
Mission: Work in lockstep with Category teams and CD to understand Distributor needs and pain points, execute Marketing plans focused around Category initiatives and timing, and to build Distributor relationships leading to BIC activations and forward thinking
Responsibilities:
- Led channel strategy for Route-to-Market (RTM) to drive distribution, growth, reach and channel performance. Channels include eComm, Broadline and Club Cash & Carry
- Own data content management and internal systems, partnering with Client and Syndigo to drive data accuracy, consistency, and operational efficiency to our Distributor’s webshops
- Coordinate and lead Quarterly Execution Plan (QEP), aligning Marketing, Customer Development, and other cross-functional teams on the quarters main objectives
- Facilitate monthly Activity Review sessions across cross-functional groups to assess where we are tracking vs KPIs and aligning on action plan to close gaps and accelerate growth
Associate Director · LanceSoft Inc