Assoc Director, Communications - Multiple Sports (Baseball Primary)

Position Description

About the University

About the Department and/or College

Major/Essential Functions

• Develop and manage publicity for assigned athletic programs, serving as the primary communications contact for Baseball and an additional fall sport to be determined. Assist with other sports as assigned by the Associate Athletics Director for Communications.
• Write, research, compile, and edit various athletic department communications materials, including press releases, game notes, game programs, social media content, and feature articles for assigned sports.
• Coordinate gameday operations, press conferences, and supervise gameday staff for assigned sports.
• Assist in overall maintenance and upkeep of the athletic department website (www.texastech.com) with specific focus on assigned sports.
• Maintain and update record books, as well as student-athlete and coach biographies, in a timely manner.
• Manage and preserve statistical archives – both current and historical – for assigned sports.
• Serve as social media contact for assigned sports. Contribute to the department’s social media communication efforts, providing innovative ideas and solutions to promote assigned sports programs and the athletics department as a whole.
• Contribute to departmental strategic planning for athletics communications. Build and sustain strong working relationships with local, regional, and national media outlets.
• Assist in mentoring and assigning projects to student workers and interns.
• Manage all host responsibilities in regards to television and media members.
• Collaborate with creative video, graphic design, marketing, and digital teams to ensure cohesive storytelling across all platforms. This also includes external groups who promote Texas Tech Athletics and its revenue functions, including the Red Raider Club and external NIL.
• Provide media training, interview preparation, and public relations guidance to coaches and student-athletes, serving as the point person in this area for assigned sports.
• Promote student-athletes for various national, regional, and conference awards.
• Assist with crisis communications and high-profile situations as needed.
• Comply with all NCAA, Big 12, and Texas Tech University rules, regulations, and policies.

Knowledge, Skills, and Abilities

• Strong knowledge of athletic communications, media relations, and sports information practices in a collegiate or professional athletics setting.
• Excellent written and verbal communication skills, with the ability to develop clear, accurate, and engaging content.
• Knowledge of media production, communication, and information dissemination techniques across written, oral, and visual platforms.
• Strong organizational and time management skills, with the ability to manage multiple priorities and meet deadlines.
• Excellent interpersonal and customer service skills, with the ability to build and maintain professional relationships.
• Proficiency in graphic design software, including Adobe Photoshop and Adobe InDesign.
• Familiarity with NCAA LiveStats, StatCrew, and SIDEARM Sports website management software.
• Knowledge of NCAA and Big 12 Conference rules, regulations, and policies.
• Experience utilizing social media platforms and digital communication tools to promote athletic programs.
• Knowledge of collegiate baseball statistics, media relations, and gameday communications operations.
• Ability to develop and implement strategic communications initiatives to enhance media coverage and promote athletic programs.
• Ability to work independently and collaboratively in a fast-paced environment, including evenings, weekends, and travel as required.

Preferred Qualifications

• Minimum of three (3) years of experience in athletic communications, media relations, or sports information in a collegiate or professional athletics setting.
• Master's degree in communications, public relations, journalism, sports management, or a related field.

Pay Statement

EEO Statement

• Required Qualifications: Bachelor's degree in a related field plus three years related experience; OR a combination of related education and/or experience to equal seven years.
• Safety Information: Adherence to robust safety practices and compliance with all applicable health and safety regulations are responsibilities of all TTU employees.
• Does this position work in a research laboratory?: No
• Required Attachments: Cover Letter, Professional/Personal References, Resume / CV
• Job Type: Full Time
• Pay Basis: Monthly
• Job Family: Athletics
• Job Sub Family: Athletics
• Annualized Pay Range: Minimum salary $48,000
• Travel Required: Up to 75%
• Shift: Other
• Schedule Details: Varies
• Grant Funded?: No