Assistant Planner, Paid Social

Job Description

Who We Are   
Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes: people, data, and media. Our business provides strategic leadership to accelerate growth for our clients through brand strategy, media planning and investment, and best in class analytics across all channels. As the leader in innovative business solutions, we are always pushing ourselves to understand what’s next: our next innovation, our next advancement in analytics, the market’s next media evolution, and your next breakthrough idea. Horizon Next operates with the single goal that tomorrow must outperform today.  

At Horizon Next, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. 

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow. 

What You’ll Do 
Campaign Management – 30% 

• Develop mastery and proficiency in all internal buying and reporting tools, including platform interfaces and native tools for application/analysis into competitive landscape, target digital consumption support, plan development and reporting 

• Assist in measurement planning and pixel generation and third-party ad tracking needs with manager direction 

• Traffic plan assets such as creative and required tracking tags 

• Executes Quality Assurance (QA) of tracking functionality and creative units to identify and solve any issues 

• Creates campaign post launch information such as screenshots, links and placement information to demonstrate proof of placement for clients 

• Generate insertion orders within internal systems tool to reserve advertising space and is responsible for accuracy of plan details and confirmation of delivery ensuring proper protocol 

• Assist in setting up client Paid Social campaigns and posts via Paid Social platforms and third-party buying tools with oversight and direction from manager 

• Assist in completing and monitoring both internal team and client facing financial tracking documents 

Reporting – 30%  

• Monitor pacing and optimizations of active social campaigns across client roster daily 

• Generate high level performance insights and recommendations relative to active client campaigns in tandem with manager 

• Own client roster reporting on campaign performance and proactively communicate any issues to internal team, managers, when necessary; assisting with reporting and data collection outside of client roster as needed 

Social Media Planning – 15%  

• Assist in developing proposals for paid social media campaigns across active client roster 

• Learns how to create and present media specific documents such as RFPs, media plans, objectives and strategies decks, and other related functions; assist in analyzing proposals and partner negotiations 

• Monitor new & emerging opportunities and applications in paid social media environments, and appropriately apply that knowledge 

• Assist in team level administration and planning, including, but not limited to, maintaining vendor meeting communication, updating internal weekly and monthly status documents, and maintaining team deliverables calendars 

Learning & Development – 15%  

• Attend agency learning sessions and vendor meetings 

• Participate in internal and external learning and development opportunities (e.g. Facebook Blueprint, Twitter Flight School, Horizon Media 101) 

Relationship Development – 10%  

• Own and maintain active communication with internal client roster teams to manage timelines and cross-collaborative meetings 

• Work closely to partner and build relationships with other internal teams (e.g. Analytics, Digital, etc.) 

Who You Are 

• A strong, effective communicator 

• A problem solver with the ability to develop creative solutions 

• Detail oriented with strong organizational skills 

• An effective time manager, comfortable working with multiple timelines and deliverables 

• Comfortable working within large sets of data and numbers 

• A helpful team player with business maturity in a professional setting, willing to roll up your sleeves 

• Flexible in working both independently and with a team 

• Takes pride in ownership of work and demonstrates accountability 

• Able to thrive in an agile, fast paced environment and seek out feedback proactively  

• Results and solutions oriented; consistently motivated, proactive, and resourceful 

• Interested in the media landscape, specifically paid social, with a desire to innovate and keep up with trends 

• A supporter of and advocate for diversity, equity and inclusion 

Preferred Skills & Experience 

• Relevant work or internship experience 

• Experience working in fast-paced environment and able to multi-task 

• Proficiency working within Microsoft Excel and PowerPoint 

Certificates, Licenses and Registrations  

This role does not require certificates, licenses, and registrations 

Physical Activity and Work Environment 

This role does not require any physical activity 

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer. 

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Horizon Media is proud to be an equal opportunity workplace.  We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education,  licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.