MD
Assistant Brand Manager - Bilingual Korean/English
Macpower Digital Assets Edge Private Limited
πΊπΈ United States
On-site
Manager or above
5 days ago
$40 β $45 / hour
- copywriting
- Adobe Creative Suite
- Canva
- Google Analytics
5 days ago
Work Hours:
- 5 days a week, 9 AMβ6 PM or 10 AMβ7 PM (EST)
- In-office 2 days per week
- Support new product launches, including concept development, copywriting, product positioning, packaging, sample coordination, competitive research, retailer submission decks, and go-to-market planning
- Collaborate with sales and retail teams to develop in-store and online promotions, ensuring alignment with brand strategy
- Assist in the planning, coordination, and execution of integrated marketing campaigns across digital, social, and retail channels
- Coordinate PR events, sampling activations, and pop-ups, handling logistics, timelines, and vendor communication
- Track SKU and campaign performance, preparing weekly/monthly marketing reports
- Compile the weekly 360 marketing deck (sales review, newness performance tracker)
- Assist with demand planning for new items (monthly) and inventory management for brand and channels
- Conduct competitive and trend analysis to inform campaign strategies and innovation planning
- Partner closely with cross-functional teams to enhance brand awareness, sales, profitability, and stock levels
- Lead brand initiatives and gain alignment on key strategies requested by the Brand Manager
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 3β5 years of marketing experience, preferably in skincare, beauty, or Client industry
- Experience working with Sephora, Ulta, or beauty specialty channels
- Strong communication, organizational, and time-management skills
- Proficiency in Microsoft Office; experience with Adobe Creative Suite, Canva, or Google Analytics is a plus
- Passionate about skincare and knowledgeable about beauty trends and consumer behavior
- Self-starter with a proactive attitude and a keen eye for detail
- Proven ability to apply analytical thinking and data-driven decision-making
- Experience collaborating with R&D, Supply Chain, and Sales teams to develop innovative products with compelling storytelling and seamless execution
- Ability to read Korean (preferred); reading, writing, and speaking Korean is a strong advantage
Assistant Brand Manager - Bilingual Korean/English Β· Macpower Digital Assets Edge Private Limited