ASM - Mass LAP

Key Responsibilities:

• Drive LAP business across the assigned geographical area and achieve monthly/quarterly sales targets.
• Develop and manage relationships with DSAs, connectors, brokers, builders, CAs and other channel partners.
• Generate new business through direct sourcing and channel development.
• Manage the complete sales cycle—from lead generation and customer interaction to login, sanction and disbursement.
• Ensure quality sourcing by understanding customer profile, income, property and repayment capacity.
• Coordinate with credit, operations, legal, technical and collections teams for smooth processing.
• Monitor the sales pipeline, TAT, conversion ratios and disbursement performance.
• Regularly visit customers and channel partners to strengthen relationships and identify new business opportunities.
• Track competitor activity, market trends and pricing in the assigned territory.
• Ensure compliance with company policies, KYC requirements and credit/sales processes.
• Manage and motivate the sales team/relationship managers, where applicable.
• Prepare regular MIS and performance reports for management.

Candidate Profile:

• Graduate/MBA preferred.
• 3–8 years of experience in LAP or mortgage
• Strong understanding of LAP sourcing, property evaluation, customer profiling and credit processes.
• Proven track record of achieving sales targets.
• Strong channel-management and relationship-building skills.
• Good communication, negotiation and team-management abilities.
• Willingness to travel extensively within the assigned territory.

Key Performance Indicators (KPIs):

• Monthly disbursement/value achievement
• Number and quality of LAP cases sourced
• Login-to-sanction and sanction-to-disbursement conversion
• New channel/DSA acquisition
• Portfolio quality and delinquency
• Customer and channel-partner retention
• Team productivity, where applicable

Education:
Minimum: Bachelor's Degree

Skills:
Required: LAP
Team: Sales DSA

Deadline: 9/24/2026