Senior Product Manager Dupixent

About the Job

The (Senior) Product Manager – Dupixent will play a key role in driving the growth of Dupixent in Taiwan. The role is responsible for developing and executing innovative brand strategies and HCP marketing initiatives, translating customer and market insights into impactful commercial plans.

Working closely with Sales, Medical, Market Access, Digital and global teams, this individual will lead cross-functional initiatives, strengthen customer engagement and ensure effective execution of the Dupixent brand strategy.

Main Responsibilities

• Lead the development and execution ofDupixent brand strategy, brand plans and marketing tactics.

• Develop innovativeHCP marketing, disease education and promotional initiatives across digital and non-digital channels.

• Driveomnichannel strategy and execution, ensuring a differentiated customer experience.

• Partner with Sales to translate brand strategy into effectivePOA and field execution.

• Lead development and implementation of promotional materials, working with Medical, Regulatory and other functions through the review process.

• Leveragemarket research, customer insights and competitive intelligence to identify growth opportunities and refine brand strategy.

• Manage external agencies and key stakeholders to ensure quality deliveryon time and within budget.

• Collaborate withglobal and regional teams, representing Taiwan market needs and leveraging global best practices.

• Contribute to budget management, forecasting and business performance tracking.

• Ensure all activities comply withSanofi policies, Code of Ethics and relevant regulations.

About You

• 3+ years of pharmaceutical / biopharmaceutical Sales & Marketing or Product / Brand Management experience, preferably in a multinational pharmaceutical company.

• Strong experience inbrand strategy, HCP marketing and commercial execution.

• Specialty Care experience strongly preferred; experience inImmunology, Dermatology, Allergy or Respiratory is a plus.

• Experience withomnichannel marketing, market research and promotional development.

• Strong understanding of the Taiwan pharmaceutical / HCP environment.

• Experience working withSales, Medical, Market Access, Regulatory and global stakeholders.

• Experience with new product launch or indication launch is a plus.

• Strong English and Chinese communication and presentation skills.

Core Competencies

• Strategic and commercial thinking

• Strong brand / product management capability

• Customer-centric and innovative mindset

• Excellent cross-functional collaboration and influencing skills

• Strong project management and execution

• Analytical and problem-solving skills

• Excellent communication and presentation skills

• Proactive, accountable and results-oriented

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