Analyst III - Marketing Insights

Job Description

Job Title: Analyst III – Marketing/ Consumer Insights

GBS Analyst III – Marketing/ Consumer Insights

We are seeking an experienced Analyst for our Marketing and Consumer Insights team. This role is pivotal in driving our marketing strategies and deepening our understanding of consumer behaviors to fuel growth and innovation, and to deliver on the underlying analytics of KHC’s proprietary Brand Growth System (BGS). BGS is the systematic way in which KHC grows brands by identifying underlying consumer fundamentals, enabling strategic “where to play” choices, analyzing a brand’s performance along “how to win” levers – and identify opportunities to deliver on growth and profitability. The successful candidate will be a strategic thinker with a robust background in consumer insights, marketing analytics, and a passion to derive actionable insights fromvoluminous quantitative and qualitative datasets

Requirements

·       Contribute as a member of the team to derive actionable insights fromvoluminous quantitative and qualitative datasets

·       Leveraginganalytical tools for powerful data visualization(MS Ofiice, Alteryx, Tableau, PowerBI)

·      Own and deliver high quality outputs, of the allocated workstream, timely to regional stakeholders with support from supervisors

·       Generatecomprehensive hypotheses/insightsand prioritize solutions for the most pertinent issues using various tools and techniques. These may includeindustry research, presentations, data modeling, and other analyses  

·       Support and drive automation of analysis by leveraging tools onAI and advanced analytics

·       Work well in ateam setting; Seek and provide actionable feedback in interactions

Qualifications

Education:  

·       Bachelor / Post Graduate degree in Marketing, Business, Statistics, or a related field. MBA or advanced degree is preferred.

Experience:

·       Minimum of3-6 years of relevant experience- exposure to management consulting and/or data analytics relating to market/ business/ consumer insights, preferably withinConsumer Products / Retail industry domains

·      Strong communications skills, should be able to drive discussion/presentations with senior stakeholders

·       Understanding ofanalytical tools and techniquesincluding / similar to Alteryx, Tableau, Power BI is mandatory; Understanding of Python, R, and SPSS would be a plus

·       Strong skills inMicrosoft Excel and PowerPointare required

·       Knowledge about leadingAI based solutionsare a plus

·       Candidates should possess excellentanalytical, communication, and team player skills; ability to handle multiple tasks and work under pressure

• Experienced within Food/Beverage Industry and/or Global Business Services (GBS) organizations is a bonus!

Location(s)

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic MinorityGroups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.