Activation & Experiential Account Manager

Brand Activations, Experiential Marketing & Account Management

Are you a creative and operationally strong professional with experience managing brand activations, events, and experiential campaigns? Do you thrive in fast-paced environments and enjoy translating client objectives into memorable experiences while ensuring excellent execution, budget control, and measurable results?

Our client is looking to hire anActivation & Experiential Account Manager to translate client objectives into memorable, operationally excellent brand activations and experiences that deliver participation, visibility, advocacy and measurable commercial or reputational value.

Key Responsibilities

• Own experiential accounts from brief interpretation and concept development through execution, reconciliation and evaluation.

• Develop activation strategies, workplans, run-of-show documents, staffing plans, customer journeys and risk registers.

• Coordinate creative, production, logistics, permits, venues, vendors, promoters and field teams.

• Prepare realistic budgets, negotiate vendor costs and protect approved margin without compromising quality.

• Lead site inspections, rehearsals, health and safety controls, issue escalation and contingency planning.

• Maintain accurate status reports, client approvals, change controls and documentation.

• Ensure brand consistency and excellent participant experience at every touchpoint.

• Define measurement plans covering reach, footfall, sampling, leads, engagement, conversion, sentiment and content capture.

• Supervise post-event reporting, asset return, vendor reconciliation and lessons learned.

Ideal Candidate Profile

• Bachelor’s degree in marketing, events, communications or related discipline.

• 4–6 years’ experience managing activations, events or experiential campaigns; strong supplier network and field-delivery record.

• Working competence in budgeting, production, logistics, presentation and project-management tools.

Skills & Competencies

• Calm operational leadership.

• Creative problem solving and attention to detail.

• Budget discipline and negotiation.

• Client confidence and team coordination.

Key Performance Indicators

• On-time/on-budget delivery rate.

• Client satisfaction and repeat briefs.

• Activation KPIs achieved.

• Project gross margin and variance control.

• Vendor quality and reconciliation turnaround.

• Safety incidents and issue-resolution time.

• Quality/timeliness of post-event reports.

About Urehgab

Urehgab is more than a recruitment agency, we are a growth partner for innovative teams across Africa. We specialize in building high-performing sales, marketing, and operations teams for industries like tech, manufacturing, hospitality, education, and financial services. From executive search to strategic hiring campaigns, we help our clients hire smart and grow fast.