WBP: Current Account Product

About the Role

The role encompasses complete ownership of the Current Account Product – Service , communication and

commercialization. Also, the role requires a thorough understanding of the various regulations and guidelines related to

current accounts.

Key Responsibilities

· Development of current account service infrastructure, maintenance and monitoring of the same.

· Establishing client communication framework

· Creating high quality current account marketing material for commercialization of the products

· Co-ordination with IT and other stakeholders to develop digital self-service journeys

· Formalizing strategies for migrating customers from branch dependent paper-based service channels to digital

channels

· Monitoring & improving customer service delivery TAT & quality

· Expanding the network of dedicated current account service desks

· Co-ordinate with the channel teams to effectively manage product penetration

· Monitor the internal processes for efficiency

· Monitor internal and regulatory communication pertaining to the products / program

· Create Direct to customer campaigns/alliances to funnel digital leads

· Lead projects/activities for ensuring program / product awareness and mind share amongst internal resources

· Coordinate and build strong work relationships with various internal groups: IT, Sales, Marketing, Operations, Risk, Compliance, Process Quality · Create sales enablers, knowledge series for supporting the stakeholders with necessary information · Identify process changes leading to cost optimization through automation, eliminating redundancy and Simplification

Qualifications

Optimal qualification for success on the job is:

· Graduate / Post Graduate

· Minimum 15 years’ experience in banking

Role Proficiencies:

· Domain knowledge in current account Product, onboarding Process and servicing

· Knowledge of regulatory guidelines and norms

· Co-ordination skills with various cross-functional teams to complete projects within defined timelines.

· Good communication (both verbal and written) skill in English

· Should have good interpersonal skills and the ability to lead a team.

· Advanced spreadsheet and numerical analysis skills

· Project management and Time Management skills

· Must be a self-starter, a highly motivated person able to work in a fast paced and dynamic environment with

vague concepts

· Ability to analyze processes and reengineer them.