Likeremote

Subscribe to the latest remote jobs:

  • Likeremote jobs on https://LinkedIn.com/
  • Likeremote jobs on https://telegram.org/
  • Likeremote jobs on Reddit.com
VS

Senior Marketing Business Analyst, Homecare

Veracity Software Inc
🇺🇸 United States
On-site
Senior
11 months ago
  • Power BI
  • Tableau
  • Excel
  • HIPAA
  • SQL
  • Salesforce.com
  • Data Visualization
  • Health insurance
Not scoredNo CV on file. Upload one and this job gets a score out of 100.Upload CV
Job Title: Senior Marketing Business Analyst, Homecare
Location: Covington, Georgia, United States
Work Mode: Monday–Thursday Onsite | Friday Remote
Employment Type: Full-Time
TheSenior Marketing Business Analyst, Homecare will partner with cross-functional teams to driveBusiness Intelligence (BI) andperformance metrics for the PureWick Direct-to-Consumer business. This role delivers actionable insights to supportstrategic growth initiatives for the Home Care platform through KPI dashboards, business case analyses, segmentation reports, and ad-hoc reporting.
Key Responsibilities
  • Collaborate with the Client Home Care DTC (Direct-to-Consumer) team to deliver world-classmarketing analytics, trends, and forecasting.
  • Leverageinternal and external data sources to develop an advanced reporting suite supporting real-time marketing decisions.
  • Manageshort-term and long-term reporting needs usingPower BI, Tableau, and Excel.
  • Deliver and maintainKey Performance Indicators (KPIs) to align with business strategy.
  • Design and executeautomated and ad-hoc reports for the direct-to-consumer healthcare business.
  • Developnew data visualizations and dashboards to present insights in a clear, actionable format.
  • Collaborate withBusiness Intelligence (BI) andFinance teams to generate analytics-driven insights.
  • Ensurecompliance with HIPAA and maintain data integrity and confidentiality.
  • Analyzequantitative and qualitative data to provide insights and business recommendations.
  • Support decision-making by identifying opportunities and implementingbest practices in analytics and reporting.
Education
  • Required: Bachelor's Degree (preferably in Business Analytics, Marketing, Statistics, or related field)
  • Preferred: MBA or equivalent advanced degree
Experience
  • 5+ years translating business needs into technical reporting and analytics deliverables.
  • 5+ years working withPower BI, Tableau, and strong proficiency inSQL queries.
  • 5+ years experience inperformance marketing or e-commerce analytics preferred.
  • Experience partnering acrossmatrixed organizations to deliver integrated reporting solutions.
  • Experience indata-driven business recommendations and strategic analytics.
  • Proven success implementingcomplex data management and reporting initiatives.
  • Familiarity withdirect-to-consumer KPIs, Salesforce.com, andP&L management preferred.
  • Exposure tohealth insurance reimbursement analytics preferred.
Required Skills
  • Advanced proficiency inPower BI, Tableau, and SQL.
  • Stronganalytical thinking anddata visualization capabilities.
  • Excellentbusiness acumen and ability to interpret data to drive marketing strategy.
  • Experience withperformance marketing,e-commerce metrics, anddigital campaign tracking.
  • Solid understanding ofdata governance, HIPAA compliance, anddata quality controls.
  • Strongcollaboration andcommunication skills across business and technical teams.
  • Ability to work under tight deadlines and managemultiple concurrent projects.
Ideal Candidate Profile
  • 5–7 years of experience inmarketing analytics andBI tools (Power BI/Tableau).
  • Demonstrated experience indirect-to-consumer healthcare, medical devices, or e-commerce.
  • Proven track record of using analytics todrive strategic decisions.
  • Strong interpersonal skills with the ability to work in amatrixed corporate environment.
  • Highly detail-oriented, organized, and self-driven.

Recruiter Submission Template –

Full Name:
Degree Major with University and Completion Year:
Total Experience in Marketing / Business Analytics:
Total Experience in Performance Marketing / E-Commerce Analytics:
Experience with Direct-to-Consumer Healthcare or Medical Devices (Yes/No, brief details):
BI & Reporting Tools Experience (Power BI, Tableau, SQL – specify proficiency):
Experience with Salesforce.com (Yes/No, brief details):
Experience in KPI Dashboards, Business Case Analysis, or Ad-Hoc Reporting (Yes/No, brief details):
Experience in P&L Reporting / Budget Analytics (Yes/No, brief details):
Proficiency in Microsoft Excel and Office Tools (Basic / Intermediate / Advanced):
Certifications (if any, e.g., MBA, Analytics Certification):
Industry Experience (Medical Devices / Healthcare / E-Commerce / Other):
Work Style (Independent / Team-based / Both):
Motivation/Reason for Interest in This Role:
Contact Number:
Email ID:
LinkedIn Profile URL:
Full Address (Street, City, State, ZIP Code):
Notice Period (in weeks):
Current Work Authorization Status (e.g., US Citizen, Green Card, H1B, etc.):
Expected Salary:
Are you willing to relocate at your own expense and work Onsite – Covington, GA (Yes/No):

Senior Marketing Business Analyst, Homecare · Veracity Software Inc

Auto apply with Likeremote